The Art of Modern Sustainability Communications: How to Embrace an Audience-First Approach
Recent research clearly indicates that today’s stakeholders expect more from companies — they want to purchase from and work for companies that champion sustainability. This shift in attitude is...
IKEA, Rainmaking Launch New Startup Accelerator Bootcamp
Startup accelerators designed to bolster support for the low-carbon transition seem to be popping up almost daily — within the last two months alone, H&M, Levi Strauss, Plug & Play, Target...
Green 2.0: Environmental Movement Still Lacks Racial, Ethnic Diversity
Climate change is the most important issue of our time and one that concerns people of all ages, genders, races and socio-economic backgrounds, yet the environmental movement continues to be...
Report: Lack of Engagement of Middle Management Impeding Progress on SDGs
According to a new study released by Frost & Sullivan and GlobeScan on behalf of CSR Europe, a lack of middle management engagement is creating obstacles for the achievement of the Sustainable...
#SB17Detroit #GoodLife #packaging
Harnessing Nature’s Technology: The Biomimicry Toolkit
This was no introductory workshop. Everyone in attendance on Monday afternoon, day one of SB'17 Detroit, raised their hand when asked if they knew what biomimicry is, and everyone was interested in...
#SB17Detroit #GoodLife
SB'17 Detroit Highlights, Day 4: Human Capital, Better Business Models, and Knowing When to Shut Up and Listen
How Detroit Can Become the Most Sustainable City in North America By Nithin Coca Joel Howrani Heeres It’s been an eventful week for Joel Howrani Heeres, the brand-new Sustainability Director for...
HPE Becomes First IT Company to Set Science-Based Targets for Supply Chain
To meet the growing demand for connectivity while managing emissions throughout the value chain, Hewlett Packard Enterprise (HPE) has launched the world’s first comprehensive supply chain management...
CDP, Bank of America, Barclays Introduce World's First Investment-Grade Carbon Pricing Scheme
While the adoption of carbon pricing is on the rise, members of the We Mean Business Coalition, including Barclays, Bank of America and Hermes Investment Management have introduced the world’s first...
Canopy, Rainforest Alliance Launch First-Ever Audit for Rayon-Viscose Supply Chain
Cotton is often king in discussions surrounding the creation of a more sustainable apparel industry, yet over 120 million trees are felled every year — 30 percent of which originate from ancient and...
#SB17Detroit #GoodLife
SB’17 Detroit Highlights, Day 3: Show, Don’t Tell; Trust vs Truth, and Transformational Collaboration
Learning from Detroit: Designing a More Diverse, Prosperous and Equitable Economy by Mara Slade Image credit: TechTown In an afternoon panel packed with Detroit leaders, we heard firsthand how they...

Welcome to Sustainable Brands®

Sustainable Brands is home for the global community of business innovators who are shaping the future of commerce world wide. Since 2006, our goal has been to inspire, engage and equip today's business and brand leaders to prosper for the near and long term by leading the way to a sustainably abundant future. We do so by offering news and views from thought and practice leaders, live and on-line events, peer-to-peer learning groups, a robust resource library, a solutions provider directory and more -- all designed to help brand, sustainability and design innovation professionals, social entrepreneurs and the eco-system of value network partners who support them, discover, co-create and successfully execute on new opportunities to profitably innovate for sustainability.

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