Webinar
Report: CSR No Longer Optional, Now a Reputational Imperative
Consumers now expect companies to be an active participant — if not a driving force — in solving the most pressing social and environmental issues, according to the 2013 Cone Communications/Echo...
#WasteNot
Starbucks Is in a Unique Position To Push Consumers To Waste Less. Will It?
Starbucks is one of America’s most iconic brands for many reasons. The company transformed coffee culture and taught U.S. consumers to appreciate better coffee beans and traditional coffee beverages...
G4 Revamps Materiality While Staying True to Its Roots
If the Global Reporting Initiative (GRI) created a semantic “heat map” of the most-used terms at its Global Conference on Sustainability and Reporting this week, Materiality would win hands-down...
The Power of Brands To Change the World, Part Two
This is the second in a three-part series by Fruitful Strategy's Jennifer Rice, in which she explores sustainable, world-changing brands. She will delve further into the topic in the workshop "...
#CircularEconomy
New Research Finds UK Consumers Earning and Saving £4.6 Billion Through the Sharing Economy
New research commissioned by The People Who Share shows that 65% of adults in the UK are already part of the sharing economy, and a further 28% would consider taking part, if they don’t...
Run Up to SB '13: Nick Miller on Startups in the Sharing Economy
Nick Miller is the CEO of Parking Panda — a service that enables parking space owners (both individuals and commercial lots) to capitalize on underutilized parking spaces by renting them to a...
#Packaging
Sustainable Packaging Innovation Case Study: Pfeiffer Lab Wine Packaging
Today there are three ways to ship wine in the mail: cardboard, molded pulp or expanded polystyrene (EPS). Pfeiffer Lab, a Bay Area design firm, has been working on a design strategy project to...
#Communications
Report Finds Peers, Consumer Reviews Now as Trusted as Certifications for Sustainability Claims
A recent study by BBMG, GlobeScan and SustainAbility claims social sources such as consumer reviews, blogs and message boards as well as friends, family and co-workers now rival traditional sources...
#SupplyChain
Nestlé USA Commits to Sourcing 100% Certified Cocoa Beans For Its Crunch Bars
Socially conscious Nestlé® Crunch® lovers can soon enjoy their favorite chocolate bar even more. At the National Confectioners Association’s Sweets & Snacks Expo in Chicago today, Nestlé USA...
#SupplyChain
Indigenous Helps 75% of Artisans in Its Fashion Supply Chain Escape Poverty
Fashion company Indigenous says some 75 percent of the artisans in its supply chain are no longer at risk of poverty and many have achieved milestones of financial security, with some even starting...

Welcome to Sustainable Brands®

Sustainable Brands is home for the global community of business innovators who are shaping the future of commerce world wide. Since 2004, our goal has been to inspire, engage and equip today's business and brand leaders to prosper for the near and long term by leading the way to a sustainably abundant future. We do so by offering news and views from thought and practice leaders, live and on-line events, peer-to-peer learning groups, a robust resource library, a solutions provider directory and more -- all designed to help brand, sustainability and design innovation professionals, social entrepreneurs and the eco-system of value network partners who support them, discover, co-create and successfully execute on new opportunities to profitably innovate for sustainability.

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