Sustainable Brands is a learning, collaboration, and commerce community of over 50,000 sustainable business leaders from around the globe. Online editorial content, live events, E-learning and webinars, and a solutions provider directory inspire, engage, and equip the community to profitably innovate for sustainability. Community members come from these global businesses and more.
many big brands in the Sustainable Brands community
(sustainable)
Enduring. In sustainable design, the design of human activity such that its economies are able to meet the needs and express their greatest potential of society in both the present and for the very long term.
our definition of sustainable
(brand)
First who you are, what you do, and how you do it, then how you talk about it.
our definition of brand
(sustainable brand)
A better brand that endures by respecting and delighting all stakeholders in both current and future generations.
Sustainable Brand defined
Brands have a unique role to play in focusing stakeholder energy and driving society towards a sustainable future. 
ROLE OF BRANDS
Brands are uniquely equipped to define and deliver value to society by creating cultural aspiration (demand) and by aligning resources to effectively meet that demand. Sustainable brands recognize the needs of both individuals and society, and seek to redirect culture and resources toward creating and fulfilling aspirations that are good for the whole. In so doing, they win in the marketplace by capturing the hearts, and loyalty of their customers.
BRAND AT THE CENTER OF TODAY’S SMART BUSINESS
OUR MISSION:
To replenish the world through better brands.
Bridge to better brands
OUR GOAL:
To be the bridge to better brands.
OUR GOAL
We inspire, engage and equip brands to prosper by leading the way to a better world.
core business value
Global professionals in sustainability, business & brand strategy, product design & innovation, and marketing communications who are driving business innovation towards a sustainable future who are:
• Visionary • Creative • Proactive • Strategic • Influential • Collaborative
our audience
1. Focused on opportunity and solutions, not obstacles and criticism
2. Informed about what is, while presenting a sense of what could be
3. A catalyst and connector emphasizing mutual respect, inviting intelligent discourse and celebrating progress wherever it is found
4. Inclusive, resilient, adaptive and honest versus perfect
our voice
1. Serve as a Bridge for Sustainable Innovators 
2. Create a Space for Systemic Innovation 
3. Embrace Both/And 
4. Support Open, Authentic, Straight Talk
5. Aspire to Be Our Own Better Brand 
GUIDING PRINCIPLES

Replenish the World Through Better Brands

Sustainable Brands is a learning, collaboration, and commerce community of forward-thinking sustainability, brand, and design professionals who are working to leverage sustainability as a driver of business and brand value. We recognizing that brands today have a unique role to play in focusing corporate energy and also influencing culture. Sustainable Brands serves as the bridge that accelerates the successful shift towards a future of better brands and a sustainable economy.

What We Do:
We inspire, engage and equip our community to profitably innovate for sustainability by producing online editorial content, live events, E-learning and webinars, a solutions provider directory, and other learning, collaboration and solutions resources.

All of our offerings are designed to engage corporate brand and sustainability professionals and help them uncover new avenues for decoupling business growth from increased drain on eco-system services and at the same time drive sustainable social well being for more of the global population. Acting as a filter for key trends and emerging best practices, as well as a platform for change management, Sustainable Brands provides the inspiration, network and solutions businesses need to not only enhance their brand value, but foster sustainable economic advantage as well.

Our Community:
The Sustainable Brands Community is home to passionate individuals whose purpose is to deliver exceptional business performance AND shared value.

We are dedicated and forward-thinking professionals in sustainability, brand and marketing strategy, design and product innovation, and marketing communications who are driving business innovation towards a sustainable future. Sustainable Brands is not only a community of brand innovators, but an active community of courageous business leaders who are implementing those programs in their organizations and sharing those ideas with others.

Why Sustainable Brands?
Acting as a platform for positive transformation, Sustainable Brands provides the inspiration that businesses need to not only enhance their brand value, but foster competitive advantage as well.

We do this by creating a space for systemic innovation with open, authentic, and straight conversation. By bringing the sustainable brands innovators together to share and tell their stories, we are not only creating a peer-to-peer network of like-minded individuals, we are accelerating the successful shift towards a flourishing future.

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