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GAF

More homes and businesses in the U.S. are protected by a GAF roof than by any other product. We are the leading roofing manufacturer in North America, with plants strategically located across the U.S. A member of the Standard Industries family of companies, GAF is part of the largest roofing and waterproofing business in the world.

GAF is tagged in 6 stories.
GAF's First Urban Heat Project Produces Cool Results
GAF's First Urban Heat Project Produces Cool Results

8 months ago - GAF coatings had been proven to cool surfaces and ambient air on individual applications but had never been applied on a community-wide scale. Preliminary data showed a 25-50% reduction of the urban heat island effect during peak temperatures.

2022 ‘World-Changing Ideas’ Tease Sustainable Models for Building, Power, Finance, Animal-Free Protein
2022 ‘World-Changing Ideas’ Tease Sustainable Models for Building, Power, Finance, Animal-Free Protein

1 year ago - It’s that time of year, again — when we pore excitedly over Fast Company’s annual list of World-Changing Ideas. Here are a few of our favorites.

GAF Project Aims to Increase Quality of Life, Climate Resilience in Urban Communities
GAF Project Aims to Increase Quality of Life, Climate Resilience in Urban Communities

1 year ago - The GAF Cool Community Project will assess and mitigate the impacts of the urban heat island effect in landlocked and underserved cities — beginning with the Los Angeles neighborhood of Pacoima.

B2B Companies Facing ‘Paradox’ When It Comes to Implementing Purpose
B2B Companies Facing ‘Paradox’ When It Comes to Implementing Purpose

4 years ago - New report finds 86% of B2B organizations recognizing business case for purpose; but not yet realizing significant impacts for growth via culture, operations, societal engagement.

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GAF Introduces New Brand Positioning and Solutions to “Protect What Matters Most” at the 2019 International Roofing Expo
GAF Introduces New Brand Positioning and Solutions to “Protect What Matters Most” at the 2019 International Roofing Expo

5 years ago - Today at the International Roofing Expo (IRE), GAF, North America's largest roofing and waterproofing manufacturer, introduced an evolved brand positioning embodied in a new tagline for the company: GAF—We protect what matters most.

Hurricane Michael Highlighted Growing Range of Corporate Responses to Natural Disasters
Hurricane Michael Highlighted Growing Range of Corporate Responses to Natural Disasters

5 years ago - Arriving on the heels of Hurricane Florence, Hurricane Michael proved again that companies are making significant commitments to relief and recovery efforts in the wake of natural disasters. Our round-up of Hurricane Florence corporate response efforts covered some innovative ways that companies are reacting to disasters. Unfortunately, we’re already revisiting the topic with a snapshot of how companies reacted to Michael, and why it’s increasingly critical for any company to have a disaster response strategy in place.