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Sustainable Lifestyles Frontier Group: Value Gap

This survey reveals companies’ huge expectations that consumer behavior change towards sustainable lifestyles will drive significant growth over the next few years. The number of companies working on inspiring, enabling and persuading consumers into sustainable behaviors will double by 2018. They expect consumer interest in sustainable lifestyles will explode into a market-dominating force. 

A world where business prospers by helping consumers live more sustainably is an elegant solution to addressing social, environmental and economic needs. Our survey reveals markets are on the cusp of a big change. 

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