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Inspiring Brand/Consumer Collaboration for Impact: Nestlé/Purina One
April 5, 2012
As the first pet food brand to embrace sustainability and cause through its shelter feeding program, Purina ONE beyOnd is helping to change perspectives within the pet food category and is serving as a catalyst for Nestle Purina employees to more deeply connect with, and drive, sustainability throughout the organization. Share the inspiring communications walk through with the Brand's manager.