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Navigating the Field of Sustainable Innovation
August 15, 2011
The field of sustainable innovation can be a minefield. Often times, stakeholders are ill, or uninformed about the complex set of decisions companies face in choosing where to focus their innovation initiatives. At times, they can demand focus on one issue, when another is in fact more material to the overall impact of a product. How do you navigate this minefield successfully, making sound business decisions around your innovation priorities, while effectively communicating about your decisions with stakeholders. We think the speaker does a tremendous job, and are confident you'll take away some key tips from his presentation.