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Driving the Next Generation of Entrepreneurship with Authentic Communications Strategies
January 11, 2017
Michael Stausholm, CEO and Founder of Sprout – the startup behind the world’s first plantable pencil – will give his take on how to drive forward the next generation of businesses with authentic communications strategies. He will address questions such as: Why is it so critical for social enterprises to discuss business results and not be shy when it comes to sharing sustainability credentials? Does sustainability belong in the “doing good” box that we don’t have to brag about? Is it necessary to be at 100% success rate before one can begin talking about their environmental or social initiatives? Along the way, attendees will discover why Sprout qualifies as an “activist” brand that is leading the way to a new era of “good” business.
Michael Stausholm, CEO & FOUNDER, SPROUT