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Food Futures: from business as usual to business unusual

The future of food is uncertain. In this report, the Waste and Resources Action Programme (WRAP) looks forward to the next 10 years of the UK food system. The waste-reduction charity predicts there will be new business opportunities in protein supply, data-enabled technology, and food designed for nutritional requirements.

The report, Food Futures, assesses 15 topics for risks and opportunities from farm to fork, and outlines recommendations. WRAP expects three key trends to influence the future of food in the UK: increasing challenges to food system resilience; an explosion of data-enabled technology; and the alignment of public health and environmental sustainability agendas. External climate risks, diet-related ill health, and reducing food waste will remain persistent challenges that will need to be addressed if the increasing demand is to be met.

WRAP CEO Dr. Liz Goodwin, asserts, "We have to ensure that we have a food chain that is ‘FIT’ for the future (flexible, intelligent, transparent) - one that is ready to respond to future challenges and trends; and is able to reconcile the needs of consumers, whilst protecting and enhancing our natural environment."

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