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A Case Study in Driving Radical Business Transformation at Clarke

In this breakout session you’ll hear more about the process underway at Clarke in creating a complete transformation of their brand and business. In concert with his team at Case Western’s Center for Appreciative Inquiry, you’ll gain a step by step understanding of the stages of their effort, who has been involved along the way, challenges they’ve experience and how they’ve been overcome, as well as results of some of the many innovation initiatives underway (over 70 to date!)

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Brands