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The Good Life through the Lens of Consumer Preferences and Global Sustainability Influencers

This session unveiled new research data that helps explain how consumers currently imagine The Good Life, and what roles they believe brands can play in delivering it. Representing a new partnership that Sustainable Brands has established with The Harris Poll, speakers will share hot-off-the-press research insights on a number of trends around consumer attitudes and behavior, as well as respective actions brands can take to act on said insights.

Erica Parker, Senior Consultant, Harris Poll

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