Program | New Metrics '14

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New Metrics '14 Program

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This year's program showcased new approaches to valuing risk and impact, explored new frontiers in setting corporate sustainability goals, and shared noteworthy new solutions in ICT and data management. Once again, experts demonstrated how brand leaders are successfully adopting new metrics that result in evolving management practices and quantifiable business value.

We encourage you to explore the 10 highlights — more specifically, 10 *firsts* — that took place at New Metrics '14. All of these highlights delivered either exclusive launches or results presented for the first time to a live audience.

For the first time at #NewMetrics, Half-day workshops took  place on Day 1 of the conference to allow for deeper diving looks into several fundamentally-important topics. Main-stage plenaries and hour long breakout sessions on Days 2 & 3 allowed for a balanced overall mix of presentations and discussion.

 

DAY 1  - Wednesday, September 24, 2014 at MIT Sloan

 

8:00 - 9:00

Breakfast

Twenty Chimneys (in The Stratton Student Center)
 

9:00 - 12:00

Morning Workshops

Room W20 - 407 W20 - 491 W20 - 201 West Lounge

 

The SASB Way: A Close Inside Look at Process and Progress of the Sustainability Accounting Standards Board


Katie Schmitz Eulitt, Director of Stakeholder Engagement, SASB

Deb Martin, Associated Director, Stakeholder Engagement, SASB
By this point, SASB's mission -- to develop and disseminate sustainability accounting standards that help publicly-listed corporations disclose material factors in compliance with SEC requirements, thus improving corporate performance on the environmental, social, and governance issues most likely to impact value -- is well known and widely respected in sustainability circles in the US. This workshop aims to help corporate sustainability professionals understand exactly how SASB is working towards that high-level vision, by taking a close look at the organization's process and progress to date.

The Maturation of LCA as a Basis for Sustainability Metrics across the Organization


Jon Dettling, Managing Director, US, Quantis

Emmanuelle Aoustin, CEO, Quantis International

Cynthia Cummis, Deputy Director, GHG Protocol, WRI

Greg Norris, Co-Director, SHINE, Harvard School of Public Health

Catherine Benoit, Director of Social Assessments and Strategy, New Earth

Elsa Olivetti, Research Scientist, MIT

Terry Swack, Founder & CEO, Sustainable Minds

Susan Murphy, Service Delivery Director, PE International

Tom Gloria, Member, Executive Committee, American Center for Life Cycle Assessment
Discussions about life cycle assessment (LCA) usually center around either its tremendous promise for helping us make sense of the very complex questions posed by sustainability issues, or its occasional failure to live up to that promise - and the frustrations surrounding the resources required along with the limited issue LCA is competent to address. The sustainability community has learned a tremendous amount in recent years and one can now see a coming-of-age of LCA-based approaches that are more practical, more focused and more scientifically advanced than what was available just a few short years ago. This session will focus both on explaining these developments to the participants with a set of expert speakers, as well as offering active feedback. In particular, the session will look at how LCA has been maturing beyond its core and reliable applications, such as product carbon foot-printing, into applications that address many more types of questions with more reliable information. The themes to be presented will focus on how LCA has matured in dimensions of the subjects on which it is focused, the issues it is addressing, and the scale on which it is happening.

A New Generation of Practical Web-based Tools for Sustainability Professionals


Daniel Aronson, Founder, Valutus

Emma Stewart, Head of Sustainability Solutions, Autodesk

John Williams, Chairman & CEO, Impact Infrastructure

Deborah Stern, Founder & CEO, 2020 Strategies

Reed MacMillan, Advisor, The Triana Group
In the grand scheme of things, sustainability teams -- wherever they exist -- are very recent additions to companies' formal organizational structures. As such, many of them are facing the disadvantage of no pre-existing commonly-accepted best practices or tools to use in their work. Sustainability professionals are often overwhelmed by the distance they have to cover between setting high-level goals and figuring out what specific steps they can take to make meaningful progress. This workshop, led by a thought leader with a few decades of experience in the field, former Leader of the Sustainability Transformation & Sustainability Strategy practice at Deloitte, will reveal a new wave of practical tools aiming to help automate common sustainability-team workflows.
 

12:00 - 13:30

Lunch

Various Locations on Campus
 

13:30 - 16:30

Afternoon Workshops

Room W20 - 407 W20 - 201 West Lounge W11 - 190
 

The Art of Assigning Specific Dollar Values to Previously Ignored Impacts: Shadow Pricing, SROI, and More


Bea Boccalandro, President, VeraWorks

Tom Gosselin, Sustainability Director, DNV GL Sustainability Advisory Services

Libby Bernick, Senior Vice President, North America, Trucost

Emilio Tenuta, VP Corporate Sustainability, Ecolab

Maxfield Weiss, Senior Manager, Disclosure Services, CDP
Valuing key environmental and social impacts in monetary terms – in attempts to arrive at the full picture of true benefits and costs involved – remains both a big opportunity and a tough challenge for corporate sustainability executives. If done in a compelling way and backed by quality data, this emerging 'art' has the potential to revolutionize many business incentives and ROI models in favor of more complete and accurate valuation practices. Join this workshop to hear leading experts present the latest advances in assigning dollar values to previously-unaccounted-for sustainability impacts. Both environmental (emphasis on carbon, water and waste) and social impacts will be covered.

Practical Models for Effective Employee Engagement in Support of Evolving Sustainability Agendas


Susan Hunt Stevens, Founder & CEO, WeSpire

Stephanie Bertels, Director of the Embedding Sustainability Working Group, Network for Business Sustainability

Zeynep Ton, Author, The Good Jobs Strategy

Jason Jay, Director of Sustainability Initiative, MIT Sloan School of Management
The intersection of sustainability programs and employee engagement is a critical component of any company's sustainability or CSR agenda. So much work is being done and demanded at this intersection that we can confidently say it is one of the few hottest topics – if not THE hottest one – in the global Sustainable Brands community this year. This workshop will piece together a compilation of best-in-class approaches to effective employee engagement to date, highlighting practical conceptual frameworks, tools and case studies that are proving especially valuable.

Taking Sustainability Literally: An Introduction to Context-Based Sustainability


Mark McElroy, Founder & Executive Director, Center for Sustainable Organizations

Jeff Gowdy, Adjunct Professor of Management, Vanderbilt University
Back by popular demand, this workshop will introduce attendees to the practice of context-based sustainability (CBS) – a cutting-edge approach to measurement, management and reporting that interprets performance relative to social and ecological thresholds. Speakers will examine the stakeholder-centric orientation of CBS, its focus on multiple capitals, its grounding in science- and norm-based standards, as well as its practical implications for materiality, goal setting, and reporting. Notable case studies in CBS and its growing influence in international standards (GRI, IIRC, GISR, etc.) will also be discussed.

18:00 - 20:00

Birds of a Feather Dinners

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DAY 2  - Thursday, September 25, 2014 at the Royal Sonesta

 

7:30 - 17:00

Registration Open

 

8:00 - 9:00

Breakfast

Dantes Restaurant (in The Royal Sonesta)
 

9:00 - 10:30

Morning Plenaries

 

Opening Remarks

KoAnn Skrzyniarz, Founder & CEO, Sustainable Brands

 

How High Impact Portfolios Can Outperform Wall Street - and Modern Portfolio Theory

Paul Herman, Founder & CEO, HIP Investor
We have observed for at least a few years now that about 80% of S&P 500 stock market valuation is driven by factors that are not accurately captured and valued on financial statements – like people (human capital), natural resources (ecological capital) and trust (social capital). In a breakthrough new research project, HIP Investor shows how sustainability considerations can lower risk and enhance potential financial returns for investment portfolios, all while creating net benefit for society. Join Paul Herman as he reveals how sustainability-driven investment portfolios can outperform Wall Street, and what the implications of that may be for Modern Portfolio Theory.

 

ESG and the Credit Rating Frontier: GISR & the Future of Measuring Corporate Sustainability Performance

Allen White, Founder, Global Initiative for Sustainability Ratings (GISR)
The challenge of building sustainable financial markets has never been more urgent. All players—companies, asset owners, asset managers, stock exchanges, regulators, ESG research and rating agencies—have a vital role in ensuring that financial markets deliver ample, timely and affordable capital to the real economy to achieve long term global ecological and social well-being. Company and credit raters are poised to augment their collective roles in achieving this outcome. Dr. Allen White will make an important announcement on the GISR program and Standard, share a preview of GISR's new platform for sustainability and credit ratings, and highlight efforts at credit rating agencies to integrate sustainability into their ratings frameworks. The conversation will then continue in an afternoon discussion session featuring key players within the ESG rating space.
 

The Future-Fit Business Benchmark: An Updated View

Bob Willard, Sustainability Author and Speaker, Sustainability Advantage
Built by long-time thought leaders in the field, The Future-Fit Business Benchmark aims to provide a long-overdue answer to the question, "How would we recognize a truly sustainable business if we saw one?" It sets out a rigorous, science-based definition of what any company must do to thrive both in the near term and in an uncertain future. The result is a set of performance criteria, laid out as a manageable number of concrete KPIs. The Benchmark stands out as a unique proposition that does not intend to compare companies to one another, and is thus distinct from the multitude of rating and ranking standards out there.
 

The MultiCapital Scorecard: Concept and Pilot Application

Mark McElroy, Founder & Executive Director, Center for Sustainable Organizations

Rob Michalak, Global Director of Social Mission, Ben & Jerry's
Many attempts have been made to operationalize the measurement and reporting of organizational performance in all of its dimensions: social, economic and environmental. Most such efforts have fallen short, however, largely because of their failure to adequately address Sustainability Context, which requires that social, economic and ecological thresholds in the world be taken explicitly into account when attempting to assess the performance of organizations. Integrated reporting, that is, must be context- and thresholds-based. This session introduces a pilot of the MultiCapital Scorecard™ (MCS), which claims to be the world's first integrated measurement and reporting system that more than meets the requirements of the International Integrated Reporting Council's (IIRC) Integrated Reporting standard.
 

10:30 - 11:00

Networking Break

Grand Ballroon Foyer
 

11:00 - 12:30

Morning Plenaries (CON'T)

 

Fair Trade USA's New Impact Measurement and Management Framework

Mary Jo Cook, Chief Impact Officer, Fair Trade USA

Jenny Burns, Director, Mission, Honest Tea
This session introduces Fair Trade USA's new Impact Measurement and Management Framework, which has been developed to define, measure and communicate – in a systematic and unified way – the impacts Fair Trade enables for farmers, workers, businesses and consumers. The Framework generates new insight into the complex relationships between value creation (risk management, reliable production, profitable growth), sustainable livelihoods (human well-being, income empowerment, environment sustainability) and consumer activation (product choice, preference for Fair Trade). It is built on a holistic theory of change and relies heavily on analyzing multiple streams of data from the field, as well as academic research and a storytelling component.
 

It Takes a Village: A New Measurement Model for Companies Creating Shared Value

Kyle Peterson, Managing Director, FSG / Shared Value Initiative
Shared value changes measurement. There is more to measure beyond activities and outputs in order to learn and improve. Shared value measurement requires companies to go deeper to the systems level, and consider the needs of more stakeholders, including new types of partners. During this session, a senior expert from the Shared Value Initiative will debut new insights from a field guide on measuring shared value based on a consultative effort that involved leading multinational health-related companies focused on addressing the unmet health needs of low-resourced populations profitably. A panel of corporate partners will then discuss the application of these findings to the measurement of their shared value initiatives to pave the way for audience learning and application of this approach. Still emerging, measuring shared value is evolving and attendees of this session are encouraged to help shape its future.
 

Quantifying a Product's #SocialFootprint: The Next Stepping Stone in Assessing Product Sustainability

João Fontes, Social Footprinting Expert, PRé Sustainability

Charles Duclaux, Head of Corporate Responsibility Reporting and Environmental Innovation, L'Oréal
While clear rules and standards for environmental LCA have existed for many years, corporate sustainability professionals around the world have suffered from the lack of commonly accepted methodologies for 'social LCA.' To respond to that need, PRé Sustainability convened twelve sustainability experts from leading companies – including BASF, BMW Group, DSM, Goodyear, Philips, L'Oréal, Marks&Spencer and Steelcase – in its Roundtable for Product Social Metrics, aiming to make social impact assessment more accessible and meaningful through the development of a handbook containing an explicit, clearly defined set of principles and metrics. Join PRé and L'Oréal for the first public-event presentation of this one-of-a-kind initiative in quantifying social footprints on a product level, followed by an open discussion with the audience.
 

How to Influence a Multitude of Industries and Markets: Next-level Applied Sustainability Measurement from a Key Upstream Player

Dirk Voeste, VP of Sustainability Strategy, BASF
BASF, the world's leading chemical company, operates according to the purpose "We create chemistry for a sustainable future." BASF, which celebrates its 150th year in 2015, pursues sustainable development as both a business imperative and the defining market driver for innovative chemistry solutions. From its development and application of evaluative methodologies like Eco-Efficiency Analysis, SEEBALANCE® and AgBAlanceTM to its industry-leading place on the Carbon Disclosure Index for 6 years running, sustainability measurement and transparency are central to BASF's enterprise. In September, BASF will announce its next major advancement in applied sustainability measurement -- a far-reaching endeavor likely to influence the many industries and markets BASF serves worldwide. Dirk Voeste, Vice President Sustainability Strategy, will provide a hot-off-the-press overview of this initiative, its findings and planned resultant actions.
 

12:30 - 14:00

Lunch

Longfellows Suites
 

14:00 - 15:00

Breakouts

Room Grand Ballroom (Mainstage) Skyline DE Skyline ABC
 

New Approaches to Valuing Risk & Impact

New Frontiers in Setting Company Goals & KPIs

New Solutions in ICT & Data Management

 

Quantifying a Product's #SocialFootprint: The Next Stepping Stone in Assessing Product Sustainability


Lindsay Clinton, Director, SustainAbility

João Fontes, Social Footprinting Expert, PRé Sustainability

Charles Duclaux, Head of Corporate Responsibility Reporting and Environmental Innovation, L'Oréal

Sébastien Zinck, Manager, Eco-design and Life-Cycle Assessment, Steelcase

Dirk Voeste, VP of Sustainability Strategy, BASF
A discussion session based on the morning plenary presentation by the same title, with additional corporate case studies to explore, as well as plenty of time devoted to Q&A with the audience.

The Evolution of Corporate Sustainability Goals: Current Landscape and Future Prospects


Bill Baue, Co-Founder, Sustainability Context Group

Mark McElroy, Founder & Executive Director, Center for Sustainable Organizations

Bob Willard, Sustainability Author and Speaker, Sustainability Advantage

Andrew Winston, Author, The Big Pivot

Cynthia Cummis, Deputy Director, GHG Protocol, WRI
There is a strong undercurrent, at least among those who take corporate sustainability seriously, critiquing the inherent incrementalism of what currently passes for corporate 'sustainability' goals. Multiple conversations in the Sustainable Brands community over the last year – many of them reflected in the program of last year's New Metrics '13 conference – keep focusing on next-generation goals, leapfrog goals, end-zone goals, context-based goals, science-based goals, reality-based goals... in a word, goals that catapult past business-as-usual, squarely into the realm of true sustainability. Or even past that, to regeneration or "net positive" impacts. This discussion brings several world-class experts together to examine the state of corporate sustainability goals and equip companies with practical advice on how to charge forward.

Integrated Reporting: An Exploration of Progress, Lessons and Challenges to Date


Matt Ellis, CEO, Measurabl

Cora Olsen, ESG Data Manager, Global Stakeholder Engagement, Novo Nordisk AS

Thomas Odenwald, Senior Vice President, SAP

Aaron Smith, Director of Sustainable Building Solutions, Assa Abloy
To many, the number of sustainability reporting frameworks floating out there continues to grow the confusion on how, where, and when to report. The cost and burden of collecting and disclosing accurate ESG data risks pigeonholing this activity into a rich-company luxury, though at the same time new solutions and emerging best practices are enabling process efficiencies that can change the reporting paradigm for all companies, large and small. This discussion aims to consolidate practical lessons and feedback from a few notable leaders in integrated reporting, while going over both technical and organizational aspects of the process.
 

15:00- 15:30

Networking Break

Grand Ballroom Foyer
 

15:30 - 16:30

Breakouts

Room Grand Ballroom (Mainstage) Skyline DE Skyline ABC
 

New Approaches to Valuing Risk & Impact

New Frontiers in Setting Company Goals & KPIs

New Solutions in ICT & Data Management

 

It Takes a Village: A New Measurement Model for Companies Creating Shared Value


Kyle Peterson, Managing Director, FSG / Shared Value Initiative

Veronica Nyhan Jones, Strategic Community Investment Lead, Infrastructure & Natural Resources, IFC

Cora Olsen, ESG Data Manager, Global Stakeholder Engagement, Novo Nordisk AS
A discussion session based on the morning plenary presentation by the same title, with additional corporate case studies to explore, as well as plenty of time devoted to Q&A with the audience.

The Evolution of Corporate Sustainability Goals: Case Studies


Bill Baue, Co-Founder, Sustainability Context Group

Kathrin Winkler, President & Chief Sustainability Officer, EMC

Jed Davis, Director of Sustainability, Cabot Creamery

Emma Stewart, Head of Sustainability Solutions, Autodesk
This discussion complements the previous session in this track – 'The Evolution of Corporate Sustainability Goals: Current Landscape and Future Prospects' – by taking a deep dive into some of the most noteworthy case studies on the 'what, how and when' of ambitious goal-setting for corporate sustainability. A must-attend for any sustainability professional struggling to translate high-level guidance from conceptual thought leaders into practical day-to-day actions.

The Next Frontier for ESG Research and Ratings


Mark Tulay, Program Manager, GISR

Bob Mann, Chief Operating Officer, Sustainalytics

Andrew Park, Senior Sustainability Strategist, Bloomberg

Sabine Miltner, Managing Director & Group Sustainability Officer, Deutsche Bank

Steve Leffin, Director, Global Sustainability, UPS
This discussion session gathers key influencers from the ESG performance ranking community to discuss recent major developments in ESG research and ratings, and what those mean for companies (featuring important recent announcements by GISR, Sustainalytics and Bloomberg, among others). The conversation will explore the evolution of measurement and disclosure principles for purposes of ESG performance rankings – including the question of driving more transparency – in an effort to help companies trying to understand the complex ESG research and ratings landscape. This session would be particularly useful to any company experiencing a mismatch between what it's reporting on its sustainability performance, on the one hand, and what its external stakeholders are asking or expecting, on the other.
 

16:45 - 17:45

Evening Plenary

 

From the Investor Community to the Corporate Sustainability Community, with Love: What is Working and What isn't in Building Sustainable Investment Portfolios

Paul Herman, Founder & CEO, HIP Investor

Denise Hills, Head of Sustainability, Itaú Unibanco

Robert Eccles, Professor of Management Practice, Harvard Business School

Mindy Lubber, President, Ceres

Garvin Jabusch, Co-Founder & CIO, Green Alpha Advisors
This session tackles a hugely important question: Is the global investment community informed, engaged and excited enough to make significant progress on building sustainable investment portfolios? Why, or why not, and what can companies do to further enable investors? Panelists with decades of direct experience and analysis in the field will each present their view before entering conversation mode and Q&A with the audience.

17:45 - 19:30

Cocktail Reception

Riverside Terrace

20:00 - 22:00

Birds of a Feather Dinners

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DAY 3  - Friday, September 26, 2014 at the Royal Sonesta

 

7:30 - 17:00

Registration Open

 

9:00 - 10:30

Morning Plenaries

 

Opening Remarks

Bill Baue, Co-Founder, Sustainability Context Group

 

Global Trends and Drivers in Sustainable Consumption and Lifestyles: The Latest Greendex Results

Terry Garcia, Chief Science and Exploration Officer, National Geographic

Eric Whan, Director, Sustainability Practice, Globescan
For several years now, National Geographic has partnered with GlobeScan to develop an international research approach to measuring and monitoring progress toward environmentally sustainable consumption around the world. The key objectives of this unique consumer tracking survey are to provide regular quantitative measures of consumer behavior and to promote sustainable consumption. This presentation will launch the latest round of results – be the first to hear them!

 

From Broad Concern to Willingness to Pay: Tracking Global Attitudes with the Latest Nielsen Data

Amy Fenton, Global Leader, Public Development & Sustainability, Nielsen
One would be hard-pressed to find a person claiming he or she didn't care about the environment, or about extreme poverty around the world. But does that convert to actual willingness to open one's wallet in support of said care when the time comes to make buying decisions? The latest data from Nielsen's 2014 Global Corporate Social Responsibility survey concludes that the answer is yes for a growing number of people around the world. This session will explain how Nielsen established that link, where the changes are most pronounced, and what other valuable nuggets and multi-year trends can be gleaned from the survey results.

 

Tapping into Unprompted Responses to Measure Customer Perception of Sustainability Initiatives and Attributes

Jenny Rushmore, Director of Responsible Travel, TripAdvisor
TripAdvisor's GreenLeaders initiative is the largest 'green hotel' rating program in the world, and it has prompted the creation of a unique database of both sustainable hotel practices (over 4,000) and traveler reviews of those sustainable practices (over 30,000). In an effort to find out how travelers feel about the sustainable hotel practices in question, and whether that affects the overall perception of respective properties, TripAdvisor set out to uncover customer insights by looking closely at its unique database. It is the first time guest perception research has be done with a very large sample set of unprompted responses, and the results are surely fascinating.

 

Enabling Informed and Impactful Purchasing Decisions through Effective In-Store Labels

Alexander Gillett, CEO, How Good
How Good is a rating system aiming to serve as a tool that grocery shoppers can use to identify the healthiest, most sustainable food products. The How Good team works closely with academics, industry experts and farmers to review the impact products make on the entire food system, and then crunches the data down to simple and elegant labels added directly to grocery store shelves. In this presentation, CEO Alexander Gillett will share up-to-date insights on customer reactions to How Good labels, including shifts in purchasing behavior across various store locations and resulting shifts in grocery store inventory.
 

10:30 - 11:00

Networking Break

Grand Ballroom Foyer
 

11:00 - 12:30

Morning Plenaries (CON'T)

 

Cities as Platforms for Studying and Activating Interest in Sustainability Initiatives

Roya Kazemi, Director of GreeNYC, NYC Mayor's Office of Long-Term Planning and Sustainability
The intersection of corporate sustainability and city sustainability is both exciting and relatively unexplored so far. It carries a lot of potential for mutually-beneficial public-private partnerships, though it requires deep understanding of city residents' responsiveness to various issues in order to design successful forms of engagement. This presentation will share research that New York City has done on the potential for engaging residents on a number of sustainability issues, as well as resulting insights into appealing messaging and media strategies. An hour-long afternoon discussion session will then build on these insights and focus specifically on tips for structuring effective city-company partnerships.

 

The Potential of One-to-One Marketing: Applying Behavioral Economics to Inspire Behavior Change

Suzanne Shelton, CEO, Shelton Group
Getting Americans to curb their electricity usage is one of the best things we can do for the environment. But it's hard. Our energy consumption is an automatic behavior, we don't experience the immediate 'pain of paying,' and each of us is motivated by slightly different reasons to conserve. At the same time, most energy efficiency marketing talks to us as if we're all the same. There is no one-size-fits-all approach to nudging Americans to use less energy — it takes a segmented, prescriptive approach. Suzanne Shelton will share her firm's solution and initial results — leveraging consumer segmentation to craft one-to-one marketing that taps into the right motivations for each consumer type and recommends the right actions. The model applies beyond energy efficiency and could easily work for water conservation, recycling and waste reduction.

 

Human Capital Valuation through the Lens of Human Centric Organizations

Steph Sharma, Managing Partner, Lead the Difference
If human capital is a company's greatest asset, then why does business-as-usual reflect it only as a liability? A great question, and not one that many executives can answer confidently (or at all). Holistic human capital valuation might seem as an abstract modeling exercise at first, but – if done the right way – it could be converted into a series of tools allowing companies to make more informed, data-backed decisions and budget allocations. Interface is one company that has boldly embraced this vision in the last couple of years, and it is now being featured in a comprehensive research study on human capital valuation through the lens of human centric organizations conducted by Lead the Difference. Join this session to find out what results this study is yielding, and how said results could be used to inform a strategy around capturing useful human capital metrics in any organization.

 

Tracking a Brand's Cultural Standing

Tom LaForge, Global Director, Human & Cultural Insights, Coca-Cola
All companies are affected by two types of external forces – market forces and cultural forces. There is an argument to be made that today cultural forces, not market forces, are the prime redesigner of business, giving rise to CSR, B Corps, sustainability strategies, the sharing economy, and numerous other emerging trends. That said, those who study cultural forces tend to be underfunded and underrepresented in the halls of most major corporations, leaving a big unmet need: an appropriate metric for assessing companies' overall standing within society. Many use trust metrics of various sorts, though most of those have proven fairly unhelpful. Leading researchers tell us that 'trust that we care' needs to be separated out from 'trust that we're competent,' but even then trust might be the wrong focus. This session will argue that 'goodness' may be a superior metric. Join Coca-Cola's Global Director of Human and Cultural Insights for a head start on tracking a brand's cultural standing.
 

12:30 - 14:00

Lunch

Longfellows Suites
 

14:00 - 15:00

Breakouts

Room Skyline DE Grand Ballroom (Mainstage) Skyline ABC
 

New Approaches to Valuing Risk & Impact

New Frontiers in Setting Company Goals & KPIs

New Solutions in ICT & Data Management

 

Top Risks in Global Supply Chains: Primary-Source Intelligence and Recommendations for Action


Mark Robertson, Head of Marketing & Communications, Sedex

Andrew Savini, Manager, Supplier Management & Audits, Intertek
The globalization of supply chains, occurring in many industries these days, has created unforeseen challenges in ensuring the workers and environments by which products are now manufactured are treated ethically and responsibly. For a long time supplier audits used to be just paper- or spreadsheet-based, without much accompanying data analysis, aggregation or trending. That is now beginning to change, leading to new levels of sophistication in extracting intelligence from supply chain data. For this session, we are joined by two organization leading this shift: Intertek, the largest and longest running CSR auditing body conducting over 60,000 such audits each year and author of the Intertek Workplace Conditions Assessment (WCA), the fastest growing CSR audit report with over 15,000 participating factories to date; and Sedex, the world's largest collaborative platform for sharing supply chain data, with over 36,000 participating organizations representing 30 industry sectors and more than 24 million workers in more than 160 countries. The two will combine their latest observations for an analysis of critical supply chain risks around the world that executives should keep top of mind.

Cities as Platforms for Studying and Activating Interest in Sustainability Initiatives


Roya Kazemi, Director of GreeNYC, NYC Mayor's Office of Long-Term Planning and Sustainability

Shivika Sahdev, Engagement Manager, McKinsey & Company

A discussion session based on the morning plenary presentation by the same title, specifically devoted to Q&A analyzing Roya Kazemi's tips for structuring effective city-company partnerships.

New Tools for Tracking, Visualizing and Interpreting Complex Data


Ory Zik, Founder & CEO, Energy Points

Svetlana Zenkin, Environmental Sustainability Manager, HP

Leonardo Bonanni, Founder & CEO, SourceMap

Christina Ingersoll, Strategic Systems Manager, The Committee on Sustainability Assessment

Tom O'Malley, Co-Founder & CEO, Convetit
This session previews a few tech tools that are proving useful in tracking, visualizing and interpreting multifaceted environmental and social data in novel ways. Whether you'd like to translate the complex effects of climate change into elegant visual narratives, or understand where critical supply chain risks may be likely to pop up, or track endangered species in real time – this panel will open your eyes to innovative ways of gathering intelligence from previously-unavailable or previously-unusable data.
 

15:00 - 15:30

Networking Break

Grand Ballroom Foyer
 

15:30 - 16:30

Breakouts

Room Grand Ballroom (Mainstage) Skyline ABC Skyline DE
 

New Approaches to Valuing Risk & Impact

New Frontiers in Setting Company Goals & KPIs

New Solutions in ICT & Data Management

 

Comparing and Contrasting Leading Tools for Evaluating Chemicals


Tony Kingsbury, Founder & President, TKingsbury LLC
Brands are increasingly concerned about the chemicals used in their products. Transparency is growing, but knowing something is there doesn't mean you know how it will affect your customers. To fill this void, a number of chemical evaluation tools (e.g. GreenScreen, GoodGuide, GreenWERCS) and product evaluation certifications have emerged. Expert Tony Kingsbury and his team looked at 32 of these tools and certifications to determine how robust their evaluation is, how many hazard endpoints they take into account, how costly they are, how transparent they are, and whether you need a PhD to use them. Find out which tools are right for your organization and what limitations they carry.

Demonstrating the Value of Employee Engagement: Case Studies


Susan Hunt Stevens, Founder & CEO, WeSpire

Brad Peirce, Vice President, TD Environment, TD Bank

Linda Qian, CSR Communications Manager, Intel

Andy Wu, Principal, Office of Sustainability, CA Technologies
Following an earlier session on the 'state of play' in employee engagement for sustainability, this discussion will focus specifically on evolving approaches to capturing the value of successful employee engagement campaigns. This has proven critical in making the business case within large corporations and receiving continued executive support. The discussion will revolve around practical insight from a few specific case studies, leaving plenty of time for Q&A with the audience.

Tapping the Crowd for Insights and Solutions: Crowdsourcing, Crowdfunding, and the Personal Data Economy


Bahar Gidwani, CEO, CSRHub

Reki Hattori, CTO, Datacoup

Thomas Malone, Director, Climate Co-Lab

Gwen Nguyen, Cause Director, Indiegogo
There is currently a boom in tech advances enabling companies to tap the crowd for multiple new types of data and solutions to complex business problems. Whether we're talking about new ways to collect, store and trade personal data, or new tech vehicles for pooling collective intelligence in response to climate change, or creative applications of crowdfunding platforms – there is a lot of valuable knowledge in this field for sustainability, marketing and finance professionals!
 

16:45 - 17:30

Game Changing Metrics: Linking Individual Values, Organizational Culture and Brand Value


Pam Wilhelms, Owner, Wilhelms Consulting Group

Tom LaForge, Global Director, Human & Cultural Insights, Coca-Cola
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