Program Highlights | New Metrics '14

Program Highlights At-A-Glance

Leading businesses are creating and valuing entirely new forms of positive environmental AND social impact as well as quantifying previously ignored costs and risks. Define your success in the new economy with expanded methods for measuring risk and identifying new forms of value.
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Quantifying a Product's #SocialFootprint: The Next Stepping Stone in Assessing Product Sustainability

João Fontes
Social Footprinting Expert
PRé Sustainability
Charles Duclaux
Head of Corporate Responsibility Reporting and Environmental Innovation
L'Oréal

Encourage These Team Members to Attend:

Sustainability Professionals
Supply Chain Managers
Brand Strategists & Communications Experts

While clear rules and standards for environmental LCA have existed for many years, corporate sustainability professionals around the world have suffered from the lack of commonly accepted methodologies for 'social LCA.' To respond to that need, PRé Sustainability convened twelve sustainability experts from leading companies – including BASF, BMW Group, DSM, Goodyear, Philips, L'Oréal, Marks&Spencer and Steelcase – in its Roundtable for Product Social Metrics, aiming to make social impact assessment more accessible and meaningful through the development of a handbook containing an explicit, clearly defined set of principles and metrics. Join PRé, L'Oréal and others for the first public-event presentation of this one-of-a-kind initiative in quantifying social footprints on a product level, followed by an open discussion with the audience.

 


 

It Takes a Village: A New Measurement Model for Companies Creating Shared Value

Kyle Peterson
Managing Director
FSG

Encourage These Team Members to Attend:

Senior Management & Corporate Strategy
Sustainability Professionals

There is more to measure beyond activities and outputs in order to learn and improve. Shared value measurement requires companies to go deeper to the systems level and consider the needs of stakeholders. During this session, a senior expert from the Shared Value Initiative will debut new insights from a field guide on measuring shared value based on a consultative effort that involved leading multinational health-related companies focused on addressing the unmet health needs of low-resourced populations profitably. A panel of corporate partners will then discuss the application of these findings to the measurement of their shared value initiatives to pave the way for audience learning and application of this approach.

 


 

ESG and the Credit Rating Frontier: GISR & the Future of Measuring Corporate Sustainability Performance

Allen White
Founder
Global Initiative for Sustainability Ratings (GISR)

Encourage These Team Members to Attend:

Senior Management & Corporate Strategy
Sustainability Professionals
Financial Analysts & Investors

The challenge of building sustainable financial markets has never been more urgent. All players—companies, asset owners, asset managers, stock exchanges, regulators, ESG research and rating agencies—have a vital role in ensuring that financial markets deliver ample, timely and affordable capital to the real economy to achieve long term global ecological and social well-being. Company and credit raters are poised to augment their collective roles in achieving this outcome. Dr. Allen White will make an important announcement on the GISR program and Standard, share a preview of GISR's new platform for sustainability and credit ratings, and highlight efforts at credit rating agencies to integrate sustainability into their ratings frameworks.

 


 

Tapping into Unprompted Responses to Measure Customer Perception of Sustainability Initiatives and Attributes

Jenny Rushmore
Director of Responsible Travel
TripAdvisor

Encourage These Team Members to Attend:

IT & Data Management Specialists
Brand Strategists & Communications Experts

TripAdvisor's GreenLeaders initiative is the largest 'green hotel' rating program in the world, and it has prompted the creation of a unique database of both sustainable hotel practices (over 4,000) and traveler reviews of those sustainable practices (over 30,000). In an effort to find out how travelers feel about the sustainable hotel practices in question, and whether that affects the overall perception of respective properties, TripAdvisor set out to uncover customer insights by looking closely at its unique database. It is the first time guest perception research has be done with a very large sample set of unprompted responses, and the results are surely fascinating.

 


 

Enabling Informed and Impactful Purchasing Decisions through Effective In-Store Labels

Alexander Gillett
CEO
How Good

Encourage These Team Members to Attend:

Sustainability Professionals
Brand Strategists & Communications Experts

How Good is a rating system aiming to serve as a tool that grocery shoppers can use to identify the healthiest, most sustainable food products. The How Good team works closely with academics, industry experts and farmers to review the impact products make on the entire food system, and then crunches the data down to simple and elegant labels added directly to grocery store shelves. In this presentation, CEO Alexander Gillett will share up-to-date insights on customer reactions to How Good labels, including shifts in purchasing behavior across various store locations and resulting shifts in grocery store inventory.

 


 

How High Impact Portfolios Can Outperform Wall Street - and Modern Portfolio Theory

Paul Herman
Founder & CEO
HIP Investor

Encourage These Team Members to Attend:

Senior Management & Corporate Strategy
Sustainability Professionals
Financial Analysts & Investors

We have observed for at least a few years now that about 80% of S&P 500 stock market valuation is driven by factors that are not accurately captured and valued on financial statements – like people (human capital), natural resources (ecological capital) and trust (social capital). In a breakthrough new research project, HIP Investor shows how sustainability considerations can lower risk and enhance potential financial returns for investment portfolios, all while creating net benefit for society. Join Paul Herman as he reveals how sustainability-driven investment portfolios can outperform Wall Street, and what the implications of that may be for Modern Portfolio Theory.

 


 

Comparing and Contrasting Leading Tools for Evaluating Chemicals

Tony Kingsbury
Founder & President
TKingsbury LLC

Encourage These Team Members to Attend:

Sustainability Professionals
Brand Strategists & Communications Experts
Product Innovators & Designers

Brands are increasingly concerned about the chemicals used in their products. Transparency is growing, but knowing something is there doesn't mean you know how it will affect your customers. To fill this void, a number of chemical evaluation tools (e.g. GreenScreen, GoodGuide, GreenWERCS) and product evaluation certifications have emerged. Expert Tony Kingsbury and his team looked at 32 of these tools and certifications to determine how robust their evaluation is, how many hazard endpoints they take into account, how costly they are, how transparent they are, and whether you need a PhD to use them. Find out which tools are right for your organization and what limitations they carry.

 


 

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