SB'12 Program Overview

SB'12 Program Highlights At-A-Glance

Every year, Sustainable Brands delivers a world class faculty of thought leaders and practitioners who are leading the sustainable brand revolution. This year, join over 150 speakers and nearly 1,000 attendees in over 80 sessions, workshops, group discussions, plenaries, and evening events. The revolution will be branded. Embrace the opportunity.


Plenary sessions begin Tuesday morning and feature many leading thinkers and practitioners of environmental and social innovation in the world today. Each day brings new conversation about the Trends and Drivers that are sparking the revolution, the Innovation driving us forward, and the Communications that are captivating our lives.


Facilitated break out sessions are designed to equip sustainability, brand, and design professionals with the tools needed to build new business and brand value. You'll find skills training sessions, best-practice case studies, and discussion groups all designed to inspire, engage, and equip our community.

Co-create - Collaborate

This year brings bountiful opportunities to 'work a problem' by collaborating to design potential solutions to a system challenge. The goal of co-create and collaborate sessions will be to facilitate cross-industry brainstorming that leads to activation in the coming year.


Take a deeper dive into half or full day interactive sessions on Monday during pre-conference workshops. These comprehensive sessions are a great way to elevate your knowledge in certain subject areas. Remember to purchase an ALL EVENT pass in order to participate in these productive work sessions.

Startup Competition (SBIO)

Now in its 4th year, Sustainable Brands Innovation Open showcases highly innovative, socially conscious entrepreneurs looking to create significant and positive environmental, social, and economic impacts within the business world. Ten semi-finalists announced in May will be chosen to present at SB'12.


High-impact organizations are coming to SB'12 to showcase their initiatives. The CauseWay is designed to help the SB community move further than cause marketing and foster purpose-driven brand partnerships. This is the perfect opportunity for brands looking to link their internal purpose with causes and non-profits that matter to their stakeholders.


This year's Sustainable Solutions Expo will feature new tools and partners to help you build a successful and sustainable business and brand. Don't miss finding out about the new packaging solutions, data management tools, engagement technologies, and more to help you achieve your sustainability goals.

Special Events

This is where the networking really happens. Relax and enjoy a fireside chat as you catch up with old friends and acquaintances or connect with peers in your industry when you sit down for an engaging conversation at one of many Birds of a Feather dinners. SB Playhouse returns this year with Chris Velan taking the main stage on Wednesday evening.

Experiential Learning

This year, join us for experiential learning sessions on Monday outside of the classroom. There is no better way to engage in learning than by experiencing results first hand. Remember to purchase an ALL EVENT pass in order to participate in these off-site learning adventures.

User login