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Myths have been part of human culture since our earliest times, according to Free Range Studios CEO/co-founder Jonah Sachs. In his presentation,...

46:58

How can brands leverage four key principles of masterful storytelling to stand out in the war for consumers' short attention span? What...

At SB'14, author Ty Montague espoused the value of a new term he recently coined: storydoing*. Citing Zappos, TOMS, and Patagonia as examples, he...

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