Highlights from SB'16 Copenhagen

Bookmark this page to recap what's been happening at SB'16 Copenhagen


by Vigil Yu, October 28, 2016

During this brief but extremely informative breakfast session on the final morning of SB’16 Copenhagen, representatives from Quantis...

by Chantell Haines, October 28, 2016

The Accounting major is popular in college because it is one of the easiest ways to ensure you get a job after school, and the most prestigious – and lucrative – route to take is to get a job with one of the Big 4 Public Accounting firms. My Accounting professor told me that working for one...

by Carly Griggs, October 27, 2016

Part one of this two-part discussion on The Future of Certification was, in my opinion, the most interesting discussion I attended at SB’16 Copenhagen. This was in part due to the thought-provoking...

by Melanie Vella, October 7, 2016

Jaclyn Murphy, Director of Brand Purpose at Edelman, opened an inspiring session on Wednesday afternoon where brand purpose was made tangible in four brands - Arla Foods, Unilever, BT and Neste...

by Carly Griggs, October 6, 2016

Steve Jennings, the Founding Partner, Chief Innovation Officer and Futurist at Better Ventures opened up Wednesday afternoon's panel discussion entitled Understanding and Developing the Capacity for Transformative Relationships by asking the...

by Nassy Avramidis, October 4, 2016

“What keeps you up at night?” Solitaire Townsend, co-founder of Futerra, asked this question to 50 sustainability leaders from around the globe on the third and final day of ...

by Vigil Yu, October 4, 2016

Discussions on the circular economy always trigger great interest, even on the final afternoon of the action-packed SB’16 Copenhagen conference, judging from the enthusiastically packed room at this...

by Brynn McNally, October 3, 2016

“What comes to mind when you think of millennials in the workplace?” Bethan Harris, strategist and collaborator at Collectively and the...

by Melanie Vella, October 3, 2016

Consumers are expecting a new dynamic in the relationship they build with brands. The team from Edelman gathered a full room at Wednesday’s lunch time session to unveil the breakthrough ‘...

by Brynn McNally, September 29, 2016

The “musical chairs of leadership” can be a huge obstacle to embedding sustainability in the private sector. An average CMO remains in position for just 18 months, Thomas Kolster, aka “Mr. Goodvertising,” told SB’16 Copenhagen attendees on...

by Carly Griggs, September 29, 2016

We currently produce enough plastic to wrap Denmark in plastic film every day of the year all year round.

This was just one of the shocking facts revealed by Sofus Midtgaard – Managing Partner & Nordic Lead at Leaderlab & ...

by Rachel Griner, September 29, 2016

"What's your favorite sustainable development goal?" joked John Elkington, the writer, thinker and serial entrepreneur who coined the triple bottom line concept...

by Vigil Yu, September 29, 2016

In the midst of talks on “marketing,” “driving business forward” and “creating competitive advantages” this week at SB’16 Copenhagen, Sirikul “Nui” Laukaikul - founder of the ...

by Rachel Griner, September 29, 2016

There’s a new wave of research that is measuring whether companies’ purpose matches their actions. What it’s found my not be surprising: Globally, there is a purpose-action gap among corporate brands.

“It’s time to move from thought leadership to action leadership,” said ...

by Brynn McNally, September 29, 2016

“Purpose is like Pokémon - everybody is chasing it and nobody knows why,” “Mr. Goodvertising,” Thomas Kolster, mused at the start of the Tuesday morning plenary session at SB’16 Copenhagen.

Articulating purpose is...

by Sustainable Brands, September 28, 2016

This morning, from the main stage at SB’16 Copenhagen, Carlsberg’s Sustainability Director, Simon Hoffmeyer Boas, unveiled the brewer’s latest design for its Green Fiber Bottle.

As part of the...

by Vigil Yu, September 28, 2016

On Tuesday morning, over breakfast at SB’16 Copenhagen, Filip Engel, head of DONG Energy Group Sustainability, and Ryan Bell from...

by Melanie Vella, September 27, 2016

In this volatile time of unceasing change, the opening night plenary presentations at SB’16 Copenhagen explored the characteristics an organisation needs to not just be resilient, but be ‘fit’ for the future. They...

by Daniel Espeland, September 27, 2016

“For many organizations, the largest challenge is to implement sustainable initiatives.”

So stated Daniela Pigosso, co-founder of management consultant firm Essensus, as we began one of the first round of workshops at ...

by Melanie Vella, September 27, 2016

In a rich and fascinating afternoon workshop on Monday, behavioural design experts Sille Krukow and Teis Andres of ...

by Carly Griggs, September 27, 2016

“The sustainability movement has been slowly gaining momentum, but I think we would all agree that it isn’t moving fast enough and the world we live in can’t afford for us to continue moving at the current pace.”

So asserted Kimberly Manno Reott, Accounts Director for...

by Rachel Griner, September 27, 2016

What is the most effective way to lead change? Some would argue for a top-down approach focused on execution, while others believe in an intrinsic, sense-and-respond style.

For Leith Sharp, director of executive education at Harvard University’s...

by Sustainable Brands, September 27, 2016

Business must adopt a new mindset to move the world away from its collision course with the “Sixth Extinction" and onto a path of sustainability, acclaimed speaker and author ...

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