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Innovative Creative Cool This Week

July 8th, 2009 - Designers are increasingly using sustainability as a central design constraint and coming back with out of the box products. Just this week large scale projects like building a bridge entirely out of recycled plastic to small scale ideas like powering a cell phone with an airbed foot pump were published somewhere online.

What if we were harvesting the kinetic energy used at drive thru speed bumps for example? Maybe we could also be driving thru those places in our pee-powered hydrogen cars, a car that is also a gym even, while wearing shirts made from coffee grounds. When I get to the window, I’ll pay from my wallet made of milk cartons and get some delicious local sustenance from the fairly-paid employee.

The world is full of good ideas, and business brings those ideas into reality. Happy designing!


Lily Laurence is a Happiness Engineer at Yerdle, and sometimes people pay her to draw while they talk. She is pursuing her MBA in Sustainable Management at Presidio Graduate School.

[Read more about Lillian Laurence]


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