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Private Sector Contributes $2.4 Trillion to ‘Green Transition’

Private sector investments in green companies and technologies total more than $2.4 trillion since 2007, according to the latest figures released by Ethical Markets Media.

The Green Transition Scoreboard (GTS) counts non-government investments and commitments for all facets of green markets.

GTS researchers anticipate investments and commitments of $1 trillion annually until 2020, a figure many studies indicate will successfully accelerate a global transition to a green economy. 

Compared to the 2010 findings, global investors are slightly off the mark to reach $10 trillion by 2020 but are still building momentum. From 2007 through Q2 2011, GTS measured private sector investments of $2,405,182,005,199 worldwide.

In an otherwise flat market, Corporate R&D and Cleantech M&A are driving much of the green economic growth.

"This updated total is noteworthy, as it comes in spite of economic uncertainty," says Hazel Henderson, President of Ethical Markets Media and creator of the GTS.  

This is the first GTS report to begin the process of including R&D under $100 million, according to Timothy Nash, lead researcher for the GTS. 

"Deals under $100 million, while barely moving a barometer tracking investments in trillions, are significant as they demonstrate how thousands of different companies believe in the economic soundness of greening industries," says Nash. “These diverse companies are all investing in making systems and products more effective, using less energy and generating less pollution throughout the life-cycle.”

For its next annual GTS report, Ethical Markets Media is encouraging companies that can demonstrate tangible investments or firm financial commitments to green R&D or projects to contact the research team.

"In a Wall Street versus Main Street discussion, the GTS shows how both types of investors increasingly are moving toward green technologies and processes," says Rosalinda Sanquiche, Ethical Markets Media's Executive Director and editor of the GTS report.

Bart King is a PR consultant and founder of Cleantech Communications.                

Bart King is the principal of New Growth Communications, a network of affiliated content producers and strategists serving clients in the emerging green economy. He is also Associate Editor of Sponsored Content for Sustainable Brands. Follow him @bart_king [Read more about Bart King]

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