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UPS Throws a ‘Green Holiday Party’ on Twitter

UPS hosted a one-hour “Green Holiday Party” on Twitter last week.

Chief sustainability officer Scott Wicker and sustainability blogger Aman Singh led a chat on ways to be environmentally conscious during the holidays and creative ways to repurpose used holiday packaging, including crafts with kids.

To draw participants, UPS held a drawing for $25 and $150 gift cards for anyone sending messages to the hashtag #GreenHoliday. UPS then published a collection of the Tweets on its blog:

@UPS UPS CSO: With carbon neutral shipping, UPS buys certified CO2 offsets to balance out emissions from transporting shipments #GreenHoliday

@GingerCM: Q7 I have a year round box of wrapping & make tags with old cards. I haven’t bought paper or bags in years! @ups #GreenHoliday 

@kpswagger: I like to turn greet cards into place mats to use for next year. Something to keep the kids entertained, but is really neat! #GreenHoliday

The Twitter Chat was one of several UPS is hosting during the holiday season this year. Others have included #HassleFreeHoliday, #HolidayPacking, and the upcoming  #HolidayReturns on January 3.

The company also posted a YouTube video on Tips to Recycle and Reduce Your Holiday Trash.

Bart King is a PR consultant and principal at Cleantech Communications.

An operations professional dedicated to developing competitive advantage through sustainable business strategies, Thomas’ specialties lie in driving operational efficiencies and project management. His experience ranges through a variety of industries including agriculture, renewable energies and online media. Professionally, his passions… [Read more about Thomas Miner]

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