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The SB Innovation Open is Open!

SB Innovation Open (SBIO) is hunting for the best of the next crop of sustainable brands to join our community. For the 4th year running SBIO will be accepting business plans from sustainable startup companies who are either at the "Idea Phase" with less than $100,000 invested and "Post-Launch" phase with no more than $1,000,000 invested.

SBIO is looking for startup ideas with the potential to become successful consumer brands, sustainable business to business brands, or business solutions that uniquely support the success of more environmentally or socially sustainable produces or services -- as long the idea is unique, scalable, and balances value creation for people, planet and profit. The idea therefore needs to appeal to customers, sustainability experts and investors to be selected as a finalist. SBIO's judging panel is as diverse as the entrants with senior representatives from global brand leaders, successful social entrepreneurs, startup experts, sustainability consultants and investors all represented.

The diversity of our applicants can be seen by looking at last year’s winner, runner-up and people’s choice finalists. Watch the final pitch video here to see how a soccer ball, algae-based lubricant and toilet rolls were able to win last year! SBIO has been reaching out to previous finalists to see how they have been progressing since they participated and will release a post each week telling you exactly that.

The entry form will be live from March 6th, 2012 until April 23rd, 2012 and you can find out more details about prizes and judges on the SB’12 Conference website. If you or you know of a startup you think would be interested share this post and please spread the word!


Video from last year's winner at SB'11 getting feedback from the SB community

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