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Brand Innovation: Aiming to Disrupt and Delight

Our world today is defined by more scarcity, complexity and speed—as well as more creativity, collaboration and participation. Against this backdrop, this special Issue in Focus explores sustainability as an innovation imperative, showcasing new and transformative business models, best practices and emerging technologies, leading design thinkers and global consumer insights. Guest editor Carola Beeney — joined by Raphael Bemporad and Mitch Baranowski, founders of brand innovation firm BBMG — curates a broad selection of articles to help illuminate the conversation. #brandinnovation


Carola Beeney leads BBMG’s marketing communications efforts, including social media strategy and editorial outreach. Previously she developed and supported communications and event programming at ABC Carpet & Home.

[Read more about Carola Beeney]


As Founding Partner and Chief Strategy Officer of BBMG, Raphael unites branding, sustainability and innovation to help organizations unleash shared value.

An expert in brand strategy, CSR/cause marketing and public affairs, Raphael is a passionate champion for a new approach to…
[Read more about Raphael Bemporad]


A seasoned writer, producer and strategic communications consultant, Mitch Baranowski is co-founder and chief creative officer of BBMG. Since 2003, Mitch and his founding partner Raphael Bemporad have been champions for a new paradigm of sustainable brand innovation, advising a…
[Read more about Mitch Baranowski]


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