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New Metrics
by Rachel Griner, September 29, 2016
There’s a new wave of research that is measuring whether companies’ purpose matches their actions. What it’s found my not be surprising: Globally, there is a purpose-action gap among corporate brands...
Organizational Change
by Coro Strandberg, September 29, 2016
“Our organization is totally supportive of sustainability as long as nothing else comes up or it doesn’t interfere with something the Executive wants to do!” Hands up if you have heard this before....
Packaging
by Sustainable Brands, September 28, 2016
This morning, from the main stage at SB’16 Copenhagen, Carlsberg’s Sustainability Director, Simon Hoffmeyer Boas, unveiled the brewer’s latest design for its Green Fiber Bottle. As part of the work...
Chemistry and Materials
by Sustainable Brands, September 28, 2016
Renewable diesel and materials producer Neste and spoken word artist Prince Ea have unveiled the latest collaboration in their Pre-order the Future project, this time with a film that...
Collaboration
by Sustainability ..., September 28, 2016
In 1908, Dr. Kikunae Ikeda changed the culinary world forever when he discovered umami as the fifth basic taste (along with sweet, salty, sour and bitter). Aspiring to foster healthy lifestyles and “...
Marketing and Comms
by Vigil Yu, September 28, 2016
On Tuesday morning, over breakfast at SB’16 Copenhagen, Filip Engel, head of DONG Energy Group Sustainability, and Ryan Belle from VRScout showed us virtual reality’s (VR) transformational power in...
Products and Design
by Hannah Furlong, September 28, 2016
Collaborative consumption, also called the sharing economy, is expected to continue growing as a trend, particularly as digital technology makes sharing marketplaces more commonplace and accessible....
Leadership
by Melanie Vella, September 27, 2016
In this volatile time of unceasing change, the opening night plenary presentations at SB’16 Copenhagen explored the characteristics an organisation needs to not just be resilient, but be ‘fit’ for...
ICT and Big Data
by Sustainable Brands, September 27, 2016
Despite international efforts to curb climate change, communities and companies alike need to prepare for the impacts of a changing climate. With this in mind, The White House has launched a new...
New Metrics
by Daniel Espeland, September 27, 2016
“For many organizations, the largest challenge is to implement sustainable initiatives.” So stated Daniela Pigosso, co-founder of management consultant firm Essensus, as we began one of the...
Behavior Change
by Melanie Vella, September 27, 2016
In a rich and fascinating afternoon workshop on Monday, behavioural design experts Sille Krukow and Teis Andres of Krukow Behavioural Consulting explored their theory and tools on how conscientious...
Marketing and Comms
by Carly Griggs, September 27, 2016
“The sustainability movement has been slowly gaining momentum, but I think we would all agree that it isn’t moving fast enough and the world we live in can’t afford for us to continue moving at the...
Leadership
by Rachel Griner, September 27, 2016
What is the most effective way to lead change? Some would argue for a top-down approach focused on execution, while others believe in an intrinsic, sense-and-respond style. For Leith Sharp, director...
Business Models
by Sustainable Brands, September 27, 2016
Business must adopt a new mindset to move the world away from its collision course with the “Sixth Extinction" and onto a path of sustainability, acclaimed speaker and author John Elkington...
ICT and Big Data
by Sustainable Brands, September 26, 2016
A data-driven modeling tool is helping cities – including San Francisco – reach their sustainability goals by outlining which technologies will provide the greatest impact. According to a study...
Collaboration
by Sustainable Brands, September 26, 2016
The United Nations Global Compact (UNGC) has announced a new digital ‘Global Solutions Platform’ to engage business students to support the advancement of the Sustainable Development Goals (SDGs, or...
The Next Economy
by Kerry Duggan, September 26, 2016
I first witnessed Sustainable Brands descend on Detroit in April — flanked by Diego Rivera’s famous mural, Industry, at the Detroit Institute of Arts — when it announced that in 2017, the SB flagship...
Organizational Change
by Sustainable Brands, September 23, 2016
In 2011, Target set a goal for its entire fresh and frozen seafood assortment to be sustainable, traceable, or in a time-bound improvement process by the end of 2015. Through a partnership with...
Brand Innovation
by Sustainable Brands, September 23, 2016
“The activist company” Patagonia is making donations, hosting events and stressing the importance of local- and state-level voting in a $1 million push to combat apathy and ‘get out the green vote.’...
Collaboration
by Sustainable Brands, September 23, 2016
British creative consultancy Radley Yeldar (RY) has launched the 2016 Fit for Purpose index, ranking the world’s most socially, environmentally and economically purposeful companies. The...
Supply Chain
by Hannah Furlong, September 22, 2016
On Wednesday, a federal court ruled in favor of the U.S. Forest Service regarding the lawsuit filed by environmental groups that sought to halt Nestlé Waters North America’s water-bottling operations...
Brand Innovation
by Maxine Perella, September 22, 2016
IKEA has been quietly piloting various initiatives across its European stores to see how it can build circularity into its service offering for customers. It’s a bold move, given that consumer-facing...
Stakeholder Trends and Insights
by Taco Terheijden, September 22, 2016
On 21 September, Alliance 8.7 was launched during the UN General Assembly to end forced labour, modern slavery, human trafficking and child labour. The aim is to galvanize political support and...
Behavior Change
by Hannah Furlong, September 22, 2016
High street apparel brand Gap and garment aftercare expert Mr. Black have partnered on a new campaign that highlights the links between denim care and sustainability. The two brands have joined...
Business Models
by Sustainable Brands, September 21, 2016
A new campaign is calling on investors and money managers everywhere to make their investments part of a “tremendous force for good in effecting positive change.” Launched by the Global Impact...
Marketing and Comms
by Tom Idle, September 21, 2016
Certification, standards and labels have long provided an effective mechanism for raising awareness around a range of sustainability issues – from deforestation and overfishing, to carbon reduction...
Brand Innovation
by Sustainable Brands, September 21, 2016
Today at the Clinton Global Initiative (CGI) 2016 Annual Meeting in New York City, Thread - the Pittsburgh-based B Corp that transforms plastic bottle waste from Haiti and Honduras into ‘the most...
Cleantech
by Sustainable Brands, September 21, 2016
During Climate Week NYC 2016 this week, several companies made bold commitments through The Climate Group’s two leading corporate energy campaigns: RE100, which is focused on transitioning to 100...
Supply Chain
by Sustainable Brands, September 20, 2016
The Sustainable Agriculture Network (SAN) and the Rainforest Alliance announced today a newly revised certification standard, which encompasses existing best practices and recent innovations in...
Waste Not
by Sustainable Brands, September 20, 2016
The Closed Loop Foundation, in partnership with SC Johnson, today awarded two innovation grants to companies working to help solve film plastic packaging recycling: Zzyzx is a Pennsylvania-based...
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