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New Metrics
by Mark McElroy, February 27, 2015
If ever there was an auspicious moment in performance measurement and reporting, this is surely it. Multicapitalism has arrived!   Listen to how author Jane Gleeson-White puts it in her terrific...
Stakeholder Trends and Insights
by Caitlin Kauffman, February 27, 2015
In November, Domtar Corporation — North America’s largest manufacturer of uncoated freesheet paper — conducted a national survey fielded by Taylor Nelson Sofres (TNS) Global that revealed, perhaps...
Chemistry and Materials
by Caitlin Kauffman, February 27, 2015
Waste2Watergy, a Corvallis startup formed at Oregon State University, has secured a $225,000 federal grant to advance technology that cleans organics from brewery wastewater while producing...
Leadership
by Mike Hower, February 27, 2015
Apple, Google and Berkshire Hathaway are the world’s most highly regarded companies, according to a new ranking by Fortune magazine.Amazon, Starbucks, Disney, Southwest Airlines, American...
Brand Innovation
by International L..., February 27, 2015
“It was pretty basic. We self-financed. Five workers plus myself working inside a workshop situated on my grandmother’s plot of land inside our village of Zenabwork,” recalls Bethlehem Tilahun Alemu...
Packaging
by Mike Hower, February 27, 2015
UK recycled packaging manufacturer Spectra unveiled a number of new concepts emphasizing closure technology this week at an industry event in Birmingham.One of the new closure concepts is a two-piece...
Collaboration
by Bart King, February 27, 2015
This is the final question from a roundtable discussion with the directors of sustainability research centers at six top business schools.Through Georgia Tech’s new QEP (Quality Enhancement Program...
Behavior Change
by Mike Hower, February 26, 2015
The global sustainable investment market has grown “substantially” in the past two years with assets reaching $21.4 trillion by the start of 2014, according to a new report by the Global Sustainable...
Behavior Change
by Dale Buss, February 26, 2015
A draft of the official new U.S. recommendations for Americans’ diets is out, and for the first time the Dietary Guidelines Advisory Committee has advocated for strong consideration of environmental...
Leadership
by Jo Webb, February 26, 2015
As the European Commission (EC) prepares its new five-year strategy for Corporate Social Responsibility (CSR), delegates at their Multi-Stakeholder Forum on CSR on 3rd and 4th February urged the EC...
Packaging
by Sustainable Brands, February 26, 2015
This month, responsible paper company Domtar launched Paper Made Here — a new program that encourages its stakeholders to ask themselves: “Where does my paper come from?”The Paper Made Here...
Marketing and Comms
by Leslie Pascaud, February 26, 2015
“Big Data” and “Social Good” may be the yin and yang of tomorrow’s most successful brands. Both are recognized as important components of contemporary marketing strategy, yet they are not typically...
Cleantech
by Sustainable Brands, February 25, 2015
This week, the Electronic Industry Citizenship Coalition (EICC), a nonprofit coalition of many of the world’s largest leading electronics companies — including Apple, Cisco, Dell, Eastman Kodak, HP,...
Products and Design
by Sustainable Brands, February 25, 2015
On Tuesday, Sustainable Brands joined a couple hundred Walmart team members and industry influencers at Walmart’s eCommerce headquarters in San Bruno, CA to learn about an important milestone on the...
Marketing and Comms
by Sustainable Brands, February 25, 2015
Unilever UK and Greenredeem, which rewards people for everyday conscious actions (similar to the UK equivalent of Recyclebank), have announced a partnership aimed at increasing recycling rates and...
Supply Chain
by Mike Hower, February 25, 2015
Mars Chocolate UK and Fairtrade Foundation have extended their partnership to source Fairtrade-certified cocoa for MARS® Bars in the United Kingdom and Ireland by October 2015.Mars is the first UK...
Products and Design
by Malaika Thorne, February 25, 2015
Once companies tackle the low-hanging fruit of operational improvement — carbon footprints, energy-efficiency retrofits and waste reduction — they are ready to address deeper sustainability...
Chemistry and Materials
by Sustainable Brands, February 24, 2015
Today, the adidas Group announced that in 2014, it sourced more than 30 percent of all of its cotton as Better Cotton, exceeding the originally planned 25 percent target. This marks the sportswear...
The Next Economy
by Lucas Simons, February 24, 2015
Thick clouds of smoke, a suffocating heat. Forests, lush and green and bustling with all types of life, reduced to burned land and ashes. In Indonesia, in the 1997-98 fires, approximately 10 million...
Supply Chain
by Caitlin Kauffman, February 24, 2015
Last week, Safeway and Fair Trade USA announced a partnership to launch Fair Trade Certified™ seafood into the North American market. The program addresses both social and environmental...
Products and Design
by Hannah Ritchie, February 24, 2015
L-R: Mart and Rob Drake-Knight | Image credit: RapanuiAs more and more brands begin to tout their sustainability credentials, increasingly savvy and conscientious shoppers are looking for companies...
Leadership
by Caitlin Kauffman, February 24, 2015
Citi announced a commitment to lend, invest and facilitate a total of $100 billion within the next 10 years to finance activities that reduce the impacts of climate change and create environmental...
Startups
by Mike Hower, February 24, 2015
A startup called Soundlazer claims to have developed the world’s thinnest speaker, made from a new class of plastic polymer. With the ability to reproduce a large range of audio frequencies, the...
Brand Innovation
by Matthew Yeomans, February 23, 2015
Back in the late 1980s, Harvard professor Joseph Nye coined the term “soft power” to describe the US’s ability to influence the world through the marketing power of its global consumer brands and...
Brand Innovation
by Mike Hower, February 23, 2015
The Dow Chemical Company recently completed a pilot program aimed at showing how certain plastics such as juice pouches, candy wrappers and plastic dinnerware — which are not easily recyclable under...
Collaboration
by Bart King, February 23, 2015
This is the fifth of six questions from a roundtable discussion with the directors of sustainability research centers at six top business schools.So there are a couple different ways that we support...
ICT and Big Data
by Jennifer Elks, February 23, 2015
In Fall of 2013, Dell launched what it called its Legacy of Good plan — a set of 21 ambitious sustainability goals covering everything from its packaging and production materials to reducing the...
The Next Economy
by Leon Kaye, February 23, 2015
Environmental justice has been a small, but increasingly vocal, component of civil rights activism. After all, many organizations, including the NAACP, have documented the disproportionate health...
Startups
by Mike Hower, February 20, 2015
The term “super food” has become trite in today’s health-crazed dietary marketplace — used to describe everything from kale to blueberries. The word is rarely used by dietitians or nutrition...
Behavior Change
by Mike Hower, February 20, 2015
Walmart has announced it will give pay raises to approximately 500,000 full-time and part-time associates at Walmart U.S. stores and Sam's Clubs in the first half of the current fiscal year.Starting...
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