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by Anonymous, April 4, 2008
April 4, 2008 - "Radical greening" - an ill-considered corporate response to consumer, regulatory, and economic pressures to go green - is one of the top ten challenges facing business today,...
by Anonymous, April 4, 2008
April 4, 2008 - The greening of supply chain modeling software continues: Profit Point and Logility are the latest sourcing solutions providers to create environmentally focused add-ons to their...
by Jacquelyn Ottman, April 3, 2008
Green Fatigue. It s a term that s come out of the U.K. recently to describe consumers and designers who are so overwhelmed with in your face green marketing pitches that they have gone back to tried...
by Anonymous, April 3, 2008
Your company has a sustainability story to tell, but is everyone in your company telling the same story? In this SLM interview, branding expert Cheryl Heller highlights the dangers of a department-by...
by Anonymous, April 3, 2008
April 3, 2008 - IKEA has banned plastic shopping bags from its U.S. stores after an overwhelming 92% of customers indicated that the company should stop offering them at checkout. The ban will take...
by Anonymous, April 3, 2008
April 3, 2008 - The results weren't all that shocking - about 90% of the event's climate emissions came from air travel - but McAfee's environmental audit of its annual sales meeting, which drew 1,...
by Anonymous, April 3, 2008
April 3, 2008 - Dell is now powering its 2.1 million square-foot global headquarters in Round Rock, Texas, entirely with renewable energy. Forty percent of the campus's power needs will be provided...
by Anonymous, April 3, 2008
April 3, 2008 - GE, HSBC, and Wal-Mart are the inaugural winners of the Green Effie award for effective green marketing. GE s Ecomagination Round Two, (created by BBDO New York), Wal-Mart s PSP 2007...
by Anonymous, April 3, 2008
April 3, 2008 - Array Networks is touting the energy-efficiency of its new line of application delivery controllers - datacenter network devices that reduce load on web servers by taking over some...
by Anonymous, April 3, 2008
April 3, 2008 - General Motors has expanded its green supply chain program, first launched in China in October 2005, to Australian subsidiary GM Holden.  The program, a joint project with the...
by Anonymous, April 2, 2008
April, 2, 2008 - Bank of America has joined Citibank, JPMorgan, and Morgan Stanley in adopting the Carbon Principles, a set of guidelines that help advisors and lenders to power companies evaluate...
by Anonymous, April 2, 2008
April 2, 2008 - Attention IT managers: It may be time to cozy up to your company's purchasing department. As more businesses adopt green procurement policies, these executives will have an...
by Anonymous, April 2, 2008
April 2, 2008 - The market for sustainable coffees got a big boost this week, with Wal-Mart and Sara Lee both debuting their own brands. Wal-Mart has launched six varieties of Fairtrade-certified...
by Anonymous, April 2, 2008
April 2, 2008 - Tyson Foods has slashed water use by 15% per pound of product over the past two years, according to the company's latest corporate sustainability report. The world's largest meat...
by Anonymous, April 2, 2008
April 2, 2008 - Wal-Mart has launched what it calls its "the most comprehensive environmental sustainability campaign" to coincide with Earth Month 2008, Adweek reports. The green push will feature...
by Anonymous, April 2, 2008
April 2, 2008 - Oil and gas giant ConocoPhillips has launched a $300,000 annual prize for "original, actionable solutions" to the U.S. energy crunch and global climate change. The ConocoPhillips...
by Sustainable Brands, April 1, 2008
April 1, 2009 - NBC Universal's Green Week, set to kick off later this month, is proving a bigger-than-ever draw for advertisers as they look to connect with increasingly recession-weary consumers,...
by Anonymous, April 1, 2008
Just the sheer complexity of today s long and global supply chains might be enough to daunt any thought of where to start to implement green strategies hnologies. The best plan of attack?...
by Anonymous, April 1, 2008
April 1, 2008 - Who's the greenest of them all? Nobody, according to a new brandchannel.com survey. When asked about which brands were really serious about sustainable development, the site's self-...
by Anonymous, April 1, 2008
April 1, 2008 - Hewlett-Packard's line of personal workstations has become the first in the category to achieve the coveted Gold rating from the Electronic Products Environmental Assessment Tool (...
by Will Sarni, April 1, 2008
Increasingly, companies are turning to a standardized approach and format for greenhouse gas (GHG) reporting. A recent study indicates that 63% of Fortune 500 companies are using the GHG Protocol -...
by Anonymous, April 1, 2008
April 1, 2008 - Internet buzz around sustainability jumped 50% in 2007, according to a new survey from Nielsen Online. A key topic of conversation? Naming - and shaming - companies suspected of...
by Anonymous, April 1, 2008
April 1, 2008 - U.S. law firms are implementing green initiatives to cut costs and attract more corporate clients in today's flagging law market, New Jersey Law Journal reports. In addition to facing...
by Anonymous, March 31, 2008
March 31, 2008 - Half of Wal-Mart suppliers missed the Feb. 1 deadline for completing the retail giant's Sustainable Packaging Scorecard, and the percentage hasn't improved much since then, the [...
by Anonymous, March 31, 2008
March 31, 2008 - The Washington Nationals' new ballpark has earned LEED Silver certification from the U.S. Green Building Council (USGBC), making it the first major stadium in the United States to...
by Anonymous, March 31, 2008
March 31, 2008 - Architectural firm Adrian Smith + Gordon Gill, best known for designing Chicago's 108-story Sears Tower, is planning a 2 million square foot, wind- and solar-powered office complex...
by Anonymous, March 31, 2008
March 31, 2008 - With more products boasting green credentials, many designers are downplaying the environmental aspect in favor of good old-fashioned performance, Design Week reports.Thanks to "...
by Anonymous, March 31, 2008
March 31, 2008 - A design innovation in the industrial dryers used during beverage can manufacture can significantly boost energy efficiency in production lines, Food Production Daily reports. The...
by Anonymous, March 28, 2008
A brand, argues this whitepaper, is essentially a meaning-making system which generates and embodies a sustainable set of values which are embraced by its target audience. The real question people...
by Anonymous, March 28, 2008
March 28, 2008 - Proctor & Gamble aims to develop a $20 billion market over the next five years for what it calls "sustainable innovation" products - products that perform 10% better than their...
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