Stakeholder Relations - Invest in It Before You Need to Rely on It
As the world’s leading chemical company, BASF has products in all kinds of industries; it employs 112,000 employees globally, services a variety of customers, and has relationships with shareholders...
Trending: Beauty, Packaging No Longer Need to Come at the Expense of Our Oceans
The ocean’s value has been estimated as high as $24 trillion, yet despite its inherent connections to the health and well-being of wildlife, humans, and the global economy, it continues to be...
Sustainability: Separating the Talk from the Action
In 2010, I wrote a piece on sustainability. At the time, my point of view was that it’s a challenge too big and too complex for governments alone; particularly with the financial growth of nations...
Beyond the SEC and Disclosure: Why Materiality Matters
Materiality is murky – especially when it comes to sustainability. Reporting on material issues in the financial context has been legally required for decades and is widely understood. It is less...
Why Embracing Profitable Good — Not CSR — Will Help You Stay Ahead
For all the talk about the importance of corporate social responsibility (CSR), the truth of the matter is most executives don’t believe it drives direct bottom line business benefit, or that it...
#startups
Sustainable Living Young Entrepreneurs Finalists Revolutionizing Healthcare, Farming, Housing in Developing Areas
The Unilever Sustainable Living Young Entrepreneurs Awards, now in its third year, has attracted the highest number of entries to date. The Cambridge Institute for Sustainability Leadership (CISL),...
Trending: Dutch Designers, L.L. Bean, Savers Revolt Against Waste in Fashion Industry
‘Fast fashion’ holds a prominent position in the apparel industry despite the many problems associated with it, from labor conditions to clothing waste. In the three years since the tragic Rana Plaza...
SB'16 Barcelona Will Demonstrate 'Sustainability and Business Are Not Only Compatible, They Are Inseparable'
The second edition of Sustainable Brands Barcelona is taking place the 22nd-24th of May. Sandra Pina, director of the event and partner of the consultancy firm Quiero salvar el mundo...
Dannon, Chobani Bucking Business as Usual to Empower Farmers, Employees
Two of America’s most well-known yogurt brands are taking unconventional approaches create stronger ties with some of their stakeholders. Dannon is implementing a new supply system that allows the...
Framing the Climate Conversation: Researchers Investigate Discourse Across Party Lines
Climate change has slowly become more of a partisan issue over the last few decades, fuelling heated debates despite the scientific consensus (and, quite often, about whether there is in fact a...

Welcome to Sustainable Brands®

Sustainable Brands is home for the global community of business innovators who are shaping the future of commerce world wide. Since 2006, our goal has been to inspire, engage and equip today's business and brand leaders to prosper for the near and long term by leading the way to a sustainably abundant future. We do so by offering news and views from thought and practice leaders, live and on-line events, peer-to-peer learning groups, a robust resource library, a solutions provider directory and more -- all designed to help brand, sustainability and design innovation professionals, social entrepreneurs and the eco-system of value network partners who support them, discover, co-create and successfully execute on new opportunities to profitably innovate for sustainability.

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