Columbia Recruits Macklemore to Help Raise Awareness of the Effects of PFCs
Columbia Sportswear says its new OutDry Extreme ECO Jacket, which hit shelves last week, marks a milestone in sustainability - as the first high-performance, environmentally friendly,...
For All the Conscientious Consumers in Your Life: SB's 2016 Holiday Gift Guide
Gifts for our loved ones that also help repurpose waste, benefit people in need, expand the next generation's horizons, and overall provide alternative to "products as usual" ... How is that not a...
'Incorporated' Portrays Business in a World Ravaged by Climate Change
Last week saw the premiere of “Incorporated,” a dystopian Syfy series produced by Matt Damon and Ben Affleck. The futuristic series, set in 2074, takes place after climate change has led to the...
Cross-Party Group of MPs Launches Campaign to Divest Pension Funds from Fossil Fuels
A cross-party group of British MPs has launched the ‘Divest Parliament’ campaign, with the help of environmental group 350.org. ‘Divest Parliament’ aims for greater transparency on the Parliamentary...
Communication Chasm: Brand Wins, Missed Opportunities in Engaging Consumers on Purpose
If ever there was a time for the world’s leading brands to show leadership in sustainability, that time is now. Globally, the political resolve to combat climate change is being challenged by the...
The Importance of Truth, Redefining 'The Good Life' Among Ford's Trends for 2017
The newly-released Looking Forward with Ford report finds consumers at a crossroads. People are reassessing how they define 'the Good Life,' value material possessions, and use their time. They are...
#Cleantech, #BrandInnovations
Lagunitas Poised to Save $22.5M Through Cambrian’s New Water-Energy Purchase Agreement
Cambrian Innovation, a commercial provider of distributed wastewater-treatment and resource-recovery solutions for industrial facilities, announced today that it is offering a novel water-energy...
Solar Roadways Will Soon Drive Energy Production on Four Continents
French engineering giant Bouygues Group is making a convincing case for reinventing the wheel, rolling out four new solar road projects across four continents that could change the way we drive by...
#behaviorchange
Shell Considering Linking Executive Bonuses to GHG Emissions Management
Coming off a string of apparent strides toward recognizing the benefits of sustainability – including ratifying a shareholder resolution that commits the company to investing in a low-carbon future,...
New Higg Module Empowers Apparel, Footwear, Textile Producers to Design Impacts Out of Products
The Sustainable Apparel Coalition (SAC) today launches the Higg Index Design and Development Module (DDM). Along with the release last month of its updated Higg Materials Sustainability Index (MSI...

Welcome to Sustainable Brands®

Sustainable Brands is home for the global community of business innovators who are shaping the future of commerce world wide. Since 2006, our goal has been to inspire, engage and equip today's business and brand leaders to prosper for the near and long term by leading the way to a sustainably abundant future. We do so by offering news and views from thought and practice leaders, live and on-line events, peer-to-peer learning groups, a robust resource library, a solutions provider directory and more -- all designed to help brand, sustainability and design innovation professionals, social entrepreneurs and the eco-system of value network partners who support them, discover, co-create and successfully execute on new opportunities to profitably innovate for sustainability.

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