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April 16, 2012      
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  The Challenges of Measuring Social Impact
Social ventures are launching rapidly across the globe and striving to build sustainable business models that drive social or environmental progress. Yet to achieve progress through enterprise, social entrepreneurs must confront a challenge that has long plagued the nonprofit sector quantifying and tracking social impact.
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  ALSO THIS WEEK
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  HP, Staples Join Forces on E-Waste Recycling
HP and Staples have teamed up to offer free electronics recycling for all brands of office electronics at Staples stores nationwide, regardless of where the devices were purchased. Customers can drop off computers, cell phones, printers, monitors and most other electronic devices at the service desk. Staples says it will consolidate the items at its distribution centers and hand them off to a certified e-Stewards and R2 recycler for transportation to a processing center.
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  FedEx To Offset Emissions of All Envelope Shipping
FedEx Express is launching a carbon-neutral shipping program for documents at no extra charge to customers. The company says it will make an investment in global projects that displace or sequester greenhouse gas emissions from the atmosphere and neutralize the impacts of the carbon emissions from the shipment of all FedEx envelopes around the world.
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  Ikea Raises $2 Million for Forest Restoration Projects
Swedish retailer Ikea says its Plant a Tree program is responsible for the planting of two million trees in the U.S. In partnership with American Forests, the program has helped to restore vulnerable ecosystems and endangered habitats, as well as remove and store the lifespan carbon dioxide emissions of 10,000 average cars.
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LED Retrofit to Save Marriott $120,000 Annually
Marriott International expects to reduce its annual energy use by 860,000 kilowatt hours (kWhs) following a LED lighting retrofit at its corporate headquarters in Bethesda, MD. The company says security and energy savings were top priorities when considering new lighting to cover the nearly 2 million square feet (45 acres) of parking and garage space at Marriott headquarters.
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