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Background

Anneliza brings 20 years of experience in building “humanized” brands through creative strategies, communications, and relationship building.   Anneliza co-founded Emotional Branding Alliance, the consultancy division of Emotional Branding with Marc Gobé, where she leads a global network of specialists dedicated to helping clients connect their brands to people, planet & social…

Anneliza brings 20 years of experience in building “humanized” brands through creative strategies, communications, and relationship building.   Anneliza co-founded Emotional Branding Alliance, the consultancy division of Emotional Branding with Marc Gobé, where she leads a global network of specialists dedicated to helping clients connect their brands to people, planet & social purpose.   

Anneliza is the creator of SocialVoice™ – the next generation of Emotional Branding that builds brands through social network communication and shared value.  It is also the topic of her upcoming book (currently in development).

Anneliza has successfully led integrated global branding programs for such clients as IBM, P&G, Johnson & Johnson and Peugeot.  She has stewarded the creation of branded services, experience programs and environments for clients such as BMW, Dassault Aviation and Barnes & Noble. And has lead the strategic development and concept creation for CSR programs such as Travelocity’s Travel for Good.  Most recently, Anneliza created a Management Training Program for Samsung Global that promotes “humanizing” internal communication and enabling a socially engaged corporate culture.

Anneliza is an avid writer, blogger and sought after expert/speaker for her leading opinions regarding Brand Strategy/Communication and its relationship to social networks, CSR and Retail.   

Anneliza Humlen's picture

Anneliza Humlen

President / Co-Founder
New York, NY
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