Marketing and Comms

News & Views
The Global Reporting Initiative (GRI) and the United Nations Global Compact (UNGC) have released “A Practical Guide” to...
News & Views
In the true spirit of coopetition, 17 of New York’s top marketing, advertising and communications agencies have...
News & Views
A new film, WATERSCHOOL, takes viewers on a journey with several young female students who live along six of the world’...
Library
Filmed in Brazil, Uganda, Austria, China, India, and the US, WATERSCHOOL follows the experiences of six girls living...
News & Views
Corporations are people, my friend — and not just for tax purposes anymore. In the age of ubiquitous social media...
Library
The "brand purpose" bandwagon has become awfully crowded. And as more and more brands seek to capitalize on the...
News & Views
The erosion of trust among consumers – and especially young consumers bucketed as Millennials or Gen Z – is top-of-mind...
News & Views
A new interactive data visualization tool allows the general to see how the largest U.S. companies stack up when...
News & Views
When Dick’s Sporting Goods bans the sale of assault rifles, or McDonald’s makes a commitment to get 100 percent of its...
News & Views
Not long ago, where the cheese is put on the hamburger emoji triggered an online debate that resulted in Google...

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