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Ford's Road to Sustainability - John Viera

Ford has one of the longest track records in American Business for wrestling with the transformation of their business for sustainability. Despite some setbacks along the way, Ford is now reaping the benefits of their stalwart commitment. John Viera will share Ford's learning journey and highlight principles you can apply, regardless of what industry you're in or where you are in your sustainability journey. Topics include: Improving fuel economy and vehicle emissions through three technology innovation pillars "Green, Safe, and Smart" along a near, mid, and long term plan; EcoBoost innovation for better engine performance; Electric, hybrid, and flex fuel engines; Using recycled, renewable, reused, and recyclable materials; Renewable energy in operations; Zero waste strategies; and 7 principles and lessons learned.

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