Search the Sustainable Brands Library

Driving Business and Innovation with Sustainable Solutions

In this webinar, Charlene Wall-Warren, Denise Petersen and Dirk Voeste from BASF discuss and provide insights into how BASF assessed and classified their portfolio of over 50,000 solutions. Watch to gain first-hand insights into how the portfolio segmentation results have been integrated into global, regional and business strategies and how the assessment will be used to drive innovation, align product solutions with market demands and create more sustainable solutions. Examples of how BASF address customers' sustainability needs according to their impacts as well as how BASF seeks to use this information to collaborate with customers and users in order to drive sustainability throughout the value chain.

Sponsored by:
BASF logo

What You Will Learn:

  • Learn how to systematically evaluate products to drive sustainable solutions
  • Gain insights into how BASF turns sustainability challenges into business opportunities
  • Understand how BASF assessed 50,000 solutions
  • See how BASF has used this tool and methodology to more closely align with customer needs.

Useful Links

BASF Sustainable Solutions Website
Sustainable Solutions Brochure
Sustainable Solutions Booklet

View upcoming webinars

  Sign up for SB Newsletters
Get the latest personalized news, tools, and virtual media on a wide range of sustainable business topics in your inbox.


User login



Click a term to initiate a search.

Media Type