Highlights from SB'18 Vancouver

Bookmark this page to recap what's been happening at SB'18 Vancouver, June 4-7, 2018


Collaboration
by Robert Curtis, June 22, 2018
This week, National Pollinator Week, marks an important time to not only celebrate the role honey bees play in the sustainability of our food system, but also to spur action that can support the...
Marketing and Comms
by Lorraine Schuchart, June 20, 2018
At SB’18 Vancouver, over 2,000 representatives from our global community of sustainability practitioners, brand strategists, product and service innovators, thought leaders and other change-makers...
Marketing and Comms
by Stacey Nelson Smith, June 18, 2018
The recent SB'18 Vancouver conference was a fitting stage to share the success story of Live Well San Diego, a visionary partnership that’s creating measurable progress toward a region that’s healthy...
Product, Service & Design Innovation
by Marissa Rosen, June 18, 2018
Last week, over 2,000 representatives from our global community of sustainability practitioners, brand strategists, product and service innovators, thought leaders and other change-makers converged...
Organizational Change
by Lorraine Schuchart, June 15, 2018
Last week, over 2,000 representatives from our global community of sustainability practitioners, brand strategists, product and service innovators, thought leaders and other change-makers converged...
Product, Service & Design Innovation
by Nicole Palkovsky, June 14, 2018
Today, we are at a confluence of three global tipping points. Environmentally — from extreme and destructive weather events to rising sea levels and temperatures, climate change is impacting...
Marketing and Comms
by Nicole Palkovsky, June 14, 2018
For some, blockchain is the disruptive technology that promises to solve transparency problems by creating one version of the truth; for others, it is all hype with no great real-world application...
Marketing and Comms
by Hannah Furlong, June 14, 2018
How to get consumers to choose sustainable over conventional remains a puzzling question, but two sessions I attended at SB’18 Vancouver provided frameworks to help brands make some headway. One...
Marketing and Comms
by Alexandra Smith, June 14, 2018
Last week, over 2,000 representatives from our global community of sustainability practitioners, brand strategists, product and service innovators, thought leaders and other change-makers convened at...
New Metrics
by Hannah Furlong, June 13, 2018
With 3.8 billion years of R&D behind Earth’s systems and creatures, we’ve barely scratched the surface of what we can learn and how we can apply those lessons to our companies, products and...
Collaboration
by Alexandra Smith, June 12, 2018
For more information or to engage in the collaboratory, contact Sustainable Brands. Sustainability can often feel like a selling point that we push onto consumers; only a small portion of brands are...
The Next Economy
by Nicole Palkovsky, June 12, 2018
If I took one thing away from the Circular Economy sessions at SB’18 Vancouver, it was the need to design for the end of a product’s first life. Note I said, “first life,” because ideally it will be...
Behavior Change
by Marissa Rosen, June 12, 2018
Last week, over 2,000 representatives from our global community of sustainability practitioners, brand strategists, product and service innovators, thought leaders and other change-makers converged...
Leadership
by Barbara Everdene, June 11, 2018
Last week, over 2,000 representatives from our global community of sustainability practitioners, brand strategists, product and service innovators, thought leaders and other change-makers converged...
Product, Service & Design Innovation
by Barbara Everdene, June 8, 2018
Throughout the week at SB’18 Vancouver, a host of organizations shared a range of strategies for making meaningful and lasting connections with customers and other stakeholders, while improving their...
Behavior Change
by Hannah Furlong, June 7, 2018
Jennifer Motles Svigilsky detests cigarettes. A former human rights lawyer with the United Nations, she recently began focusing her energy on the ambitious — almost unimaginable — vision that today’s...
Product, Service & Design Innovation
by Mia Overall, June 7, 2018
Startups that positively impact people, planet and profit often bring the most exciting innovations to the sustainability space. Once again, Sustainable Brands did its part this week at SB’18...
The Next Economy
by Jed Nugal, June 6, 2018
This week at Sustainable Brands’ flagship event, SB’18 Vancouver, over 2,000 attendees are sharing and exploring the many ways organizations are helping to “redesign the good life.” One aspect of the...
Waste Not
by Sustainable Brands, June 6, 2018
Today at SB’18 Vancouver, The North Face will announce the launch of The North Face Renewed — a collection of refurbished products for consumers who want to access affordable gear and reduce their...
Collaboration
by Barbara Everdene, June 6, 2018
Yesterday at SB'18 Vancouver, Kevin Hagen — VP of Environment, Social and Governance Strategy at Iron Mountain — and Dimitar Vlahov, Director of Content Development at Sustainable Brands (SB),...
Leadership
by Nicole Palkovsky, June 6, 2018
The world is complex and interconnected. When we pull one lever in a system, it ripples throughout. Pull the right levers and you can solve some of the most complex problems, pull the wrong one and...
Waste Not
by Sustainable Brands, June 6, 2018
Today, Savers® released its third annual State of Reuse Report, which reveals that while people consistently state they are donating or finding ways to extend the life of their items, there is still...
Product, Service & Design Innovation
by Sustainable Brands, June 6, 2018
L’Oréal USA announced today that five products in its Garnier SkinActive line have achieved Cradle to Cradle Certified™ SILVER recognition. The product line, manufactured at L’Oréal USA’s facility in...
Collaboration
by Mike Masserman, June 5, 2018
In early May, we announced an expansion of the Lyft Relief Rides Program to do more than respond to natural disasters and other crises. With individuals across our service area in need every day...
Organizational Change
by Sustainable Brands, June 5, 2018
Today, along with the release of its 2017 Shared Goodness Corporate Social Responsibility report, The Hershey Company unveiled Shared Goodness Promise, a new CSR strategy aligned with...
Walking the Talk
by Alison Watson, June 5, 2018
This morning, from the main stage at SB’18 Vancouver, Max Burgers’ Chief Sustainability Officer, Kaj Török, announced that the Swedish burger chain is set to offer the world’s first climate-positive...
The Next Economy
by Sustainable Brands, June 3, 2018
Today, the Sustainable Brands® team has convened, along with 2,000 members of its global community, for the kick-off of SB’18 Vancouver, running June 4-7 at Vancouver Convention Centre West in...

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