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Latest News & Views

See the latest stories below and click the headline tags to discover related content on our channels.

Waste Not
by Sustainable Brands, November 16, 2018
The global movement to end textile waste continues, with the release of outer- and undergarments from new and established brands alike. Image credit: United by Blue United by Blue (UBB), the...
Leadership
by Simon Mainwaring, November 16, 2018
Brands that position themselves as purpose-driven activists dedicated to using profits to further their mission carve out a competitive advantage amongst today’s conscious consumers. Lyft is an...
Marketing and Comms
by E.B. Moss, November 15, 2018
National Geographic has kept pace as the country’s demographics rapidly shift and the cultural definition of immigrants, identity and families continues to evolve, having recently launched a...
Supply Chain
by Sustainable Brands, November 14, 2018
This week, Land O’Lakes SUSTAIN (LOLS), a leading solutions provider advancing and connecting stewardship efforts throughout the food system at scale — from farmers to ag retailers to partners such...
Business Case
by Sustainable Brands, November 14, 2018
“Purpose” is one of three critical dimensions of overall reputation, according to the 2018 Porter Novelli/Cone Purpose Premium Index: How Companies Can Unlock Reputational Gains by Leading with...
Collaboration
by Caroline Holme, November 14, 2018
Our oceans have never been more threatened. The great challenges of overfishing, climate change, pollution and habitat loss have taken a terrible toll, jeopardising vital fish stocks and the lives...
Waste Not
by Gregory Unruh, November 13, 2018
This is the second in a four-part series on geomimicry by renowned author and George Mason University professor Dr. Gregory C. Unruh. Read part one here. Geomimicry, which is the human imitation of...
Leadership
by Stephanie Williams, November 13, 2018
Following the analysis of over 6,000 studies, the world’s leading climate scientists at the International Panel on Climate Change (IPCC) last month released a Special Report on Global Warming of 1.5°...
Marketing and Comms
by Becky Willan, November 12, 2018
The news last week that the Christmas advert from Iceland — a UK supermarket chain specializing in frozen food — has been banned is a bad decision. Iceland’s advert — a repackaging of a short,...
Product, Service & Design Innovation
by Sustainable Brands, November 12, 2018
SAMBAZON — the first company to bring organic açaí to the U.S. — and The Ecology Center, a non-profit eco-educational center, have launched their second annual Greenhouse Initiative. The Greenhouse...
Supply Chain
by Sustainable Brands, November 9, 2018
Today marks the public launch of a new online tool that will enable global companies to identify the world’s ancient and endangered forests. ForestMapper, developed by international environmental not...
Marketing and Comms
by Carol Cone, November 9, 2018
A growing roster of celebrities are no longer satisfied with endorsing corporate products, instead creating (or at least investing in) their own. Think George Clooney, Dr. Dre, Kate Hudson, Gwyneth...
Cleantech
by Sustainable Brands, November 8, 2018
sonnen, a global market leader in smart residential energy storage, has partnered with Pearl Homes — the U.S. leader in LEED residential development — and Google Home to bring their vision of a...
Behavior Change
by Kate O'Brien, November 8, 2018
This article originally appeared on MeetingoftheMinds.org on October 22, 2018. This month, Meeting of the Minds consultant and writer Kate O’Brien connected with José Holguín-Veras — the...
Finance & Investment
by Sustainable Brands, November 7, 2018
Today, the Corporate Reporting Dialogue — a coalition of major international corporate reporting standard setters and framework providers — announced a groundbreaking, two-year project focused on...
Cleantech
by Haruka Tamura, November 7, 2018
Twenty percent of the world population lacks access to modern electricity, but access to affordable, reliable and sustainable energy is crucial to achieving many of the United Nations’ Sustainable...
Finance & Investment
by Alissa Stevens, November 6, 2018
Last week at Sustainable Brands’ New Metrics ’18 conference in Philadelphia, PA, over 300 delegates from brands, NGOs, strategists and practitioners across sectors gathered to...
Marketing and Comms
by Jeb Ory, November 6, 2018
Companies have long run sustainability initiatives that exclude customers. To be fair, these companies have donated a percentage of profits to charities, volunteered employee time, reduced emissions...
Organizational Change
by Simon Mainwaring, November 6, 2018
Corporate culture sets the groundwork for how your team interacts with each other and your customers. It’s the secret sauce that brings together cohesion, community and motivation. In a recent...
New Metrics
by Alexandra Smith, November 5, 2018
Last week at Sustainable Brands’ New Metrics ’18 conference in Philadelphia, PA, over 300 delegates from brands, NGOs, strategists and practitioners across sectors gathered to...
New Metrics
by Anonymous, November 5, 2018
Last week at Sustainable Brands’ New Metrics ’18 conference in Philadelphia, PA, over 300 delegates from brands, NGOs, strategists and practitioners across sectors gathered to...
Product, Service & Design Innovation
by Gregory Unruh, November 5, 2018
This is the first in a series of posts by Dr. Gregory Unruh about geomimicry and its implications for sustainability. Anyone immersed in the world of sustainability has heard of biomimicry — the...
Marketing and Comms
by Shannon Valdes, November 2, 2018
While sustainability and citizenship mean different things to different people, these terms are most commonly associated with a company’s impact on the external world, focusing heavily on social and...
Organizational Change
by Monique Oxender, November 2, 2018
Every day, millions of Americans drink, on average, 2.1 cups of coffee; each cup takes about a hundred beans to brew1. Each bean must go through harvesting, wet milling, drying, dry milling, storing...
New Metrics
by Mia Overall, November 1, 2018
This week at Sustainable Brands’ New Metrics ’18 conference in Philadelphia, PA, over 300 delegates from brands, NGOs, strategists and practitioners across sectors gathered to share their latest...
The Next Economy
by Maxine Perella, November 1, 2018
This week, circular economy experts from over 20 countries convened in Scotland as Glasgow hosted the third annual Circular Economy Hotspot. Glasgow used the occasion to announce its intention to...
Chemistry, Materials & Packaging
by Matt Van Duinen, November 1, 2018
If you’ve been around the building products industry in the last five years, you’ve probably encountered conversations about transparency — around material health, chemical hazards, environmental...
Supply Chain
by Sustainable Brands, October 31, 2018
With the Our Ocean conference taking place in Bali, Indonesia, this week, ocean sustainability has been a hot topic: The event burst with sweeping commitments from the public and private sector alike...
Marketing and Comms
by Diane MacEachern, October 31, 2018
Early marketing for products promising sustainability was all about what they “weren’t.” Tofurky wasn’t meat. Soy milk wasn’t dairy. Solar wasn’t coal. Positioning against the negative helped...
Product, Service & Design Innovation
by Sustainable Brands, October 31, 2018
Earlier this month, Nike announced the winners of its Circular Innovation Challenge, which called for new products using Nike Grind — Nike's ground-up post-factory and post-consumer materials — and...
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