Sustainable Brands Issue in Focus
Sponsored by:
CHANNELS    |    Behavior Change      Leadership      Products & Design      Supply Chain      Marketing & Comms      New Metrics    |    MORE

MIT Climate CoLab Looking to Crowdsource Makings of National, Global Climate Action Plans

Image credit: PPMC

The Climate CoLab — an initiative of the Massachusetts Institute of Technology (MIT) launched in 2009 — has launched its annual set of contests seeking high-impact proposals on how people, organizations and governments can collaborate to tackle major climate change challenges. Entries can win prizes — including a $10,000 cash award and a chance to present at MIT — and also feed into larger climate action plans for countries and the whole world, which the community will build on the platform later this year.

“The mission of the Climate CoLab is to test how crowds and experts can work together to solve large, complex problems, like climate change,” says MIT Sloan professor Thomas Malone, director of the MIT Center for Collective Intelligence and founder of the Climate CoLab.

This year’s 10 contests focus on: 

The initiative will operate in two stages. In the first stage, which opened today, anyone around the world can submit proposals for how to tackle these 10 major climate challenges. Each proposal will be evaluated by judges, as well as a team of emission modelers, who will estimate the impact the proposal would have on greenhouse gas (GHG) emissions. Winners will be chosen in each contest.

In the second stage, opening later this year, people can package different proposals together to form national and global climate strategies that use simplified climate models to estimate the GHG reductions that would result. The MIT lab ran a pilot contest on this approach in 2015, with Henry Paulson, former U.S. Secretary of Treasury and former CEO of Goldman Sachs; Andrew Steer, president of the World Resources Institute (WRI); and Janos Pasztor, then-current United Nations Assistant Secretary-General on Climate Change, overseeing the global contest as Advisors.

Over the past few years, the Climate CoLab has surfaced innovative solutions from across the globe. Last year, some of the winning proposals submitted to the platform included:

More attention is turning toward this kind of crowd-based approach for addressing climate change. The Climate CoLab’s community has grown to over 50,000 people, including over 200 of the world’s leading experts on climate change. In December, the Lab announced a collaboration with the United Nations, and is working with Nike, 100 Resilient Cities, and other big players in the climate change space.

In addition to submitting ideas, the Climate CoLab welcomes people from around the world to offer feedback and support proposals they find the most promising.

Submissions (and comments on other submissions) are due before May 23, 2016, 8:00 PM Eastern Time.

Launched in 2006, Sustainable Brands has become a global learning, collaboration, and commerce community of forward-thinking business and brand strategy, marketing, innovation and sustainability professionals who are leading the way to a better future. We recognize that brands today have… [Read more about Sustainable Brands]

  Sign up for SB Newsletters
Get the latest personalized news, tools, and virtual media on a wide range of sustainable business topics in your inbox.


User login