Latest News & Views

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Waste Not
by Sustainable Brands, October 30, 2018
Working with customers of all sizes, B Corporation Rubicon Global is advancing its mission to end waste worldwide through delivering comprehensive waste reduction and recycling programs for its...
Walking the Talk
by Carol Cone, October 29, 2018
Arriving on the heels of Hurricane Florence, Hurricane Michael proved again that companies are making significant commitments to relief and recovery efforts in the wake of natural disasters. Our...
Collaboration
by Sustainable Brands, October 29, 2018
NOTE: This article was updated on October 30, 2018 at 11:45am ET. A Global Commitment to eradicate plastic waste and pollution at the source has been signed by 250 organisations including many of the...
Business Case
by Valerie Wang, October 26, 2018
Countries with peace and security thrive in terms of economic development and human rights advancements, while those that suffer from weak governance cannot seem to break the cycle of chronic...
New Metrics
by Martin Rich, October 26, 2018
Novo Nordisk is the first global company to have completed a Future-Fit self-assessment and to have the results independently assured. In advance of Sustainable Brands’ New Metrics ’18 event next...
Marketing and Comms
by Sérgio Brodsky, October 26, 2018
The brand communications crisis is not an urban legend, albeit just as scary Between 2001 and 2002, Brazil went through its largest energy crisis. The lack of infrastructure planning combined with...
The Next Economy
by Sustainable Brands, October 25, 2018
This week, building on news that HP, Inc and IKEA joined a global consortium working to develop the first global network of ocean-bound plastics supply chains, the public and private sector made...
Product, Service & Design Innovation
by Sustainable Brands, October 25, 2018
A growing number of forward-thinking companies have set about redesigning urban mobility solutions to meet the needs of modern cities and their citizens — from Lyft committing to providing carbon-...
Product, Service & Design Innovation
by Sustainable Brands, October 25, 2018
Well known as a technology engine — with a global network of 200,000+ startups that has powered a 1000+ innovation/startup competitions and challenges — YouNoodle might not be the first company you...
Finance & Investment
by Sustainable Brands, October 24, 2018
The Hispanic Federation, together with actor Lin-Manuel Miranda and his family, today announced the launch of a five-year initiative to revitalize Puerto Rico’s coffee sector. The founding partners...
Waste Not
by Tom Szaky, October 24, 2018
Consumers are increasingly told to recycle more, say ‘no’ to plastic straws, bring reusable bags and containers for shopping, and prevent food waste by buying local and composting scraps. With the...
Behavior Change
by Sustainable Brands, October 24, 2018
For the fourth year in a row, this Black Friday, REI will close all 153 stores, process no online payments and pay more than 12,000 employees to #OptOutside with friends and family. Since...
Marketing and Comms
by Sustainable Brands, October 23, 2018
Today, the World Business Council for Sustainable Development (WBCSD) and British creative consultancy Radley Yeldar released the sixth edition of Reporting matters — WBCSD’s annual review of member...
Product, Service & Design Innovation
by Sustainable Brands, October 23, 2018
Consumers report that the prevailing reason why they buy bottled water is "convenience." Anyone can search online for the nearest gas station, coffee shop or nail salon, but when it comes to thirst,...
Walking the Talk
by Nithin Coca, October 22, 2018
Next month’s election could potentially be historic for Washington State, where voters will have the choice of enacting the first-in-the-nation carbon fee — a concrete measure to reduce greenhouse...
Waste Not
by Sustainable Brands, October 22, 2018
Today, NextWave Plastics — a collaborative, open-source initiative convening leading technology and consumer-focused companies to develop the first global network of ocean-bound...
Collaboration
by Sustainable Brands, October 19, 2018
The only positive side of the marine plastic problem is the growing tide of actions from the global business community to try and solve it — in the past year alone, the issue has spawned campaigns,...
Marketing and Comms
by Jeb Ory, October 19, 2018
How do you get a community to take immediate social action when you have just a handful of minutes onstage? This question doesn’t get asked often — or sound plausible — because most organizations...
Chemistry, Materials & Packaging
by Sustainable Brands, October 18, 2018
New innovations in materials science by two of the US’ most respected engineering and research institutions could revolutionize the materials we use for a host of applications across industries....
Behavior Change
by Sustainable Brands, October 18, 2018
Meat-heavy diets have been under increased scrutiny of late, spawning a host of research and campaigns linking them to the accelerating impacts of climate change around the world. Now, a new report...
New Metrics
by Vladimir Guzmán, October 18, 2018
Oceans cover more than 70 percent of our planet’s surface and are home to 80 percent of life on earth. Fish, which provide 20 percent of daily protein intake to about 3.1 billion people, is among the...
New Metrics
by Sustainable Brands, October 17, 2018
The Natural Capital Finance Alliance (NCFA), together with the Natural Capital Coalition and VBDO, has launched a groundbreaking guide to help financial institutions understand and assess their...
Cleantech
by Sustainable Brands, October 17, 2018
BMW Group, Swedish energy startup Northvolt and Belgium-based materials giant Umicore have formed a joint technology consortium to develop a circular value chain for battery cells for electrified...
Supply Chain
by Sustainable Brands, October 17, 2018
Today, Ceres and World Wildlife Fund (WWF) announce the addition of Target and Archer Daniels Midland Company (ADM), one of the world’s largest agricultural processors and food ingredient providers,...
The Next Economy
by Sustainable Brands, October 16, 2018
Amazon today announced that it will invest $10 million in Closed Loop Fund to support recycling infrastructure in the United States. The investment will increase the availability of curbside...
Finance & Investment
by News Deeply, October 16, 2018
The often-patrician act of philanthropy and the #MeToo movement may not seem like the most obvious pairing, but for Cynthia Nimmo, president and CEO of the Women’s Funding Network...
Marketing and Comms
by Sustainable Brands, October 15, 2018
Companies across the US have banded together to support the Time to Vote campaign, a nonpartisan effort led by CEOs aimed at increasing voter participation. The US has one of the lowest voter...
New Metrics
by Daniel Aronson, October 15, 2018
In formulating strategy, shaping communications and improving their impact in the world, companies, and their sustainability teams, must answer two big questions: "What is important to our business...
Organizational Change
by Sustainable Brands, October 15, 2018
Jennifer Motles and her colleagues at Philip Morris International (PMI) are on a crusade to end smoking. They know many of us probably won’t believe them. And they are OK with that; they just want...
Cleantech
by Toby Sun, October 12, 2018
Sustainability is at the core of Lime’s mission. Over the last 16 months, we’ve led an exciting mobility shift towards free-floating scooters and bikes in communities across the U.S. and Europe. The...
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