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Background

Professionally, Joy has worked with Investment Advisors and CPAs for over 25 years as an expert in business development strategies, brand differentiation, building strategic alliances and crafting CPE and professional development forums. In 2012 Joy created the MVP (More Value & Profit)™ Program designed to help CPA’s, wealth advisors and business owners create…

Professionally, Joy has worked with Investment Advisors and CPAs for over 25 years as an expert in business development strategies, brand differentiation, building strategic alliances and crafting CPE and professional development forums. In 2012 Joy created the MVP (More Value & Profit)™ Program designed to help CPA’s, wealth advisors and business owners create more profitable and sustainable businesses. In 2014 MVP in collaboration with Providence College’s Accountancy and MBA Capstone Program launched the first “Intangibles Valuation Committee” Task Force through the Rhode Island Society of CPA’s – the first of its kind in the country. In May of 2015 Joy was named Founding Committee Member and Business Liaison for RISCPA’s new “Sustainable Value Committee”. Joy’s MVP Program and Intangibles Task Force work has been featured in the CPA Journal, Accounting Today, Sustainable Brands Magazine, CR Magazine, HRO Today, As You Sow and the Providence Business News. In addition to her business consulting Joy does coaching and volunteer work for schools that are exploring how to build child-centric, experiential curriculums that integrate emotional intelligence and environmental literacy to better engage students, improve learning, increase cognitive performance and enhance overall wellness and empowerment.

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Joy Pettirossi-Poland's picture

Joy Pettirossi-Poland

Senior Manager - Business Development
Sustainable Brands