Pablo Benavides

Bachelor's degree in Advertising from Universidad de Ciencias Empresariales y Sociales (UCES). Postgraduate's degree in Environmental Economics and Sustainable Development from Universidad Católica Argentina (UCA).

Pablo works in Argentina as an independent consultant and thinking partner in Sustainable Communication. He teams up with companies, organizations and individuals aiming to promote meaningful brands for the benefit of the people, the community, and the planet.

As a Thinking Partner he offers his clients -Natura Cosméticos, Coca-Cola, Unilever, Havas Media, Meaningful Brands, CEADS (WBCSD), Young & Rubicam, Human Camp, UrbanPR- a combination of different skills, such as the consultant, the facilitator, the planner or the creative.

In addition to his role as a consultant he is also:

  • A key member of the organizational team for Sustainable Brands Buenos Aires, working for and with Sustainable Life Media local partner URBAN, Grupo de Comunicación.
  • Specialist columnist in Sustainable Communication for the magazine Reporte Publicidad.
  • Radio host for Ser Sustentable (FM Palermo 94.7).
  • Trainer for presentations and workshops in areas related to the creation of meaningful brands like “Brands with Purpose”, “Marking the Difference”, “From Storytelling to Storydoing”, etc.
  • Instructor at the postgraduate's course in Environmental Economics and Sustainable Development at Universidad Católica Argentina.

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